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Optimal A/B Testing logo

Optimal A/B Testing

Develop by Optimal AB

$10.99-$27.99

/ Month
Free plan available 10 Days Free Trial

Optimize your store for maximum earning potential

Performance reporting
Real-time analytics
A/b testing
Conversion tracking
Multivariate testing
Visitor segmentation
Campaign scheduling
User experience testing
Customizable testing parameters

About Optimal A/B Testing

Built by Optimal AB

Email :

[email protected]

Address

24672 Via Del Rio, Lake Forest, CA, 92630, US

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Introduction Video

Description

Optimize all aspects of your product listings to realize your store’s true earning potential

Optimal A/B offers "set it and forget it" automation tools to easily AB test different Prices, Images, Titles, and Descriptions for your product listings. Gain key data insights from our app to maximize your store’s profit margins with your existing traffic. Optimal A/B integrates seamlessly with Shopify's coded framework by modifying the product listing directly to avoid any impact on your website’s performance or behavior.

Optimal A/B offers "set it and forget it" automation tools to easily AB test different Prices, Images, Titles, and Descriptions for your product listings. Gain key data insights from our app to maximize your store’s profit margins with your existing traffic. Optimal A/B integrates seamlessly with Shopify's coded framework by modifying the product listing directly to avoid any impact on your website’s performance or behavior. more
  • Optimize Sales & Profitability: A/B test pricing strategies, media, and copy
  • User-Friendly: No coding, quick setup, and helpful resources
  • Automation: End of test determination, alerts, and winner selection
  • Real Time Analytics: Gain data insights to further capitalize on site traffic

Pros

  • Optimizes sales and profitability by A/B testing prices, images, titles, and descriptions
  • User-friendly with no coding required, quick setup, and helpful resources
  • Automation features including end of test determination, alerts, and winner selection
  • Integrates seamlessly with Shopify's coded framework, avoiding impact on performance
  • Real-time analytics provides valuable data insights to maximize profit margins
  • Reasonable pricing without tiered plans based on store order volume
  • Email notifications for completed tests
  • Straightforward to set up and navigate

Cons

  • Requires a decent amount of traffic for effective A/B testing
  • Lacks more advanced analytics features
  • No theme testing functionality
  • Does not support JavaScript testing

Top Helpful Reviews

Flourish

Jan 07, 2025  on Shopify

I could see a lot of small to mid-market stores getting good value from this app, but maybe not large stores.

ziipstore.online

Dec 21, 2024  on Shopify

The app is priced extremely fairly compared to other apps that tried to nickel and dime your by forcing you to increase to higher tiered plans based on our order volume. This app does not do that, which is very refreshing for a change.

My Store

Dec 05, 2024  on Shopify

I could see a lot of small to mid-market stores getting good value from this app, but maybe not large stores.

Issania

Nov 12, 2024  on Shopify

We really like the way we can drill down analytics by UTM source, as all of the campaigns we run contain UTM parameters. Thus a very helpful A/B testing tool for us.

My Store

Oct 29, 2024  on Shopify

Love the scheduling options, as we run our A/B tests at certain intervals. Also, the app allowed us to really focus on increasing AOV by selecting that as the auto select winner criteria. I will say, the analytics are a little basic with lower plans, so if you are looking for something more in depth, their enterprise plan is definitely the way to go.

Tavani

Oct 29, 2024  on Shopify

This app has helped us improve our conversion rate and identify which paid marketing campaigns yield the highest return. Definitely recommend if you are looking for a quick and easy way to increase profits.

Ice Chirps

Oct 18, 2024  on Shopify

Great app for anyone looking to optimize their store! The testing capabilities are robust, and we’ve seen a clear impact on our conversions.

Carm's Creations

Oct 17, 2024  on Shopify

I love how seamless it is to run A/B tests on our products and pages. The app's analytics are straightforward and actionable, making it simple to tweak our marketing strategies for better outcomes.

Arcansa

Oct 09, 2024  on Shopify

We have been using this app on our other store for a while. It’s definitely improved our conversion rates overall. I would say it’s best for those who don’t already have experience with A/B Testing.

Pilateo ES

Oct 05, 2024  on Shopify

Amazing App! Optimal A/B Testing lets me quickly test different images and titles, helping me choose the best options to maximize sales right from the start

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