MIDA: Heatmap, Replay Checkout

Develop by Shopify

$9.9-$39.9

/ Month

Built for Shopify

Free plan available 7 Days Free Trial

Better replay, session recording & heatmap for customer action

Session replays

Analytics

Session recording

Heatmaps

Filter recordings

About MIDA: Heatmap, Replay Checkout

Launched Jul 26, 2022

Built by Shopify

Address

Bozeman, MT, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Record, replay, and visualize visitor behavior via real-time heatmap to spot abandoned checkout

MIDA Session Recording & Heatmaps lets you record and replay customer sessions in real time with no sampling. Use smooth replays, recordings, live heatmaps & AI insight from real data storage to quickly spot UX friction, improve customer experience, and boost conversion rates. Advanced filters, quick view, checkout analytics & revenue per click help you focus on high-impact sessions like abandoned checkout/cart drop-offs, or ad-driven traffic - perfect for CRO, A/B testing, and UX optimization.

Record and replay visitor sessions in real time, smooth and accurate recordings
Heatmaps reveal clicks, scrolls, moves, and areas users engage with (or ignore)
Quickly filter session recordings by abandoned checkout/cart/orders & block bots
Analytics uncover bounce, cart, checkout funnel & conversion funnel bottlenecks
Optimized for speed, built natively for Shopify & no impact on store performance

Pros

Simple to use and easy to set up
Provides full session recording and heatmaps
Helps in analyzing customer behavior and improving website design
Categorizes sessions by events such as abandoned cart, abandoned checkout, and successful orders
Good customer support
Free version available, which performs necessary functions for small businesses

Cons

Doesn't work on mobile, which limits convenience
Pricing might be steep for some users, especially those with multiple subscriptions

Top Helpful Reviews

seven peaks online

Jan 11, 2026 on Shopify

Very useful app, i tried others similar but this is the best for recording sessions and use heatmaps. Customer service is fast and effective.

Joly Eyewear

Jan 05, 2026 on Shopify

Started using the App few days ago but it has provided a lot of insights on how browsers navigate our website. We're looking forward to using these insights to improve sales conversions. The free version also provides quite a decent amount of recordings.

Pro For Sho

Jan 05, 2026 on Shopify

overall I like it. it lives up to the expectations. Still testing it but so far everything works fine now.

Asknik

Jan 04, 2026 on Shopify

Excellent experience from day one. Hailey was extremely helpful, responsive, and proactive throughout the setup. The app looks great and is very data-driven compared to other replay/heatmap tools, with insights that are genuinely useful for improving conversions.

Nooriyat

Jan 01, 2026 on Shopify

Mida has been a game changer for my store the session recordings and heatmaps provide incredibly clear insights into customer behavior. The setup was seamless, and their support team is exceptionally responsive whenever I have questions!

fresheis

Dec 28, 2025 on Shopify

This is a really great app for visitor replays, thank you Mida. I can see what my customers click off at, what's wrong with my store, and I can see what the POV is like from the customer looking at my store. Overall great app and customer service. Thank you to Chloe from customer support for helping me with my inquiry too.

Coffee & Jewels

Dec 26, 2025 on Shopify

I’ve been using this app for about two weeks now and love it so far. The heatmaps are clearer and better than the other app I used. Features like session replays and visitor tracking are helpful, providing extra insights beyond Shopify’s built-in analytics. The customer support team is excellent—they responded to my questions promptly and with detailed explanations. Overall, I recommend trying this app.

NIVVA

Dec 25, 2025 on Shopify

Recommended app: MIDA. It makes A/B testing and on-page optimization simple, so you can improve conversion rate faster without rebuilding your store.

THE CHURCH BAG

Dec 23, 2025 on Shopify

I believe this app is going to help my brand out a lot. Heatmap and replays will aid us in keeping an optimized site. Just got started but I love it already. Also, customer service is 100%. Erik assisted me and he was very knowledgable, patient and kind.

TrendTok

Dec 22, 2025 on Shopify

MIDA is so good to navigate in and see what people do on your site. Their customer support is also very good especially Lucy. She's my one love and so helpful and beautiful. 5 STARS!!

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