Mercaux Clienteling Solution logo

Mercaux Clienteling Solution

Develop by Mercaux

$200

/ Month

Enhance retail experience with customer data, endless aisle, and remote selling.

Product discovery
Customer preferences
Endless aisle
Remote selling
Data personalization
In-store ordering
Mixed basket
Message outreach

About Mercaux Clienteling Solution

Launched Dec 18, 2024

Categories

Built by Mercaux

Address

Mercaux, 15 Alfred Place, London, ENG, WC1E 7EB, GB

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Description

Boosts in-store and online sales by enabling seamless Clienteling, Remote Selling and Omnichannel CX

Mercaux leverages existing product and customer information and ordering capabilities from Shopify to unlock unique O2O (Online to/from Offline) customer journeys and data capture. We provide a single app for Store Associates with Endless Aisle & Product discovery, Clienteling, Remote Selling/Messaging, Analytics and other capabilities.

Mercaux leverages existing product and customer information and ordering capabilities from Shopify to unlock unique O2O (Online to/from Offline) customer journeys and data capture. We provide a single app for Store Associates with Endless Aisle & Product discovery, Clienteling, Remote Selling/Messaging, Analytics and other capabilities. more
  • Use endless aisle and rich product data for in-store product discovery
  • Order from both in-store and online assortment with mixed basket
  • Leverage existing customer data to personalise experience in-store & remotely
  • Accept inbound messages and send personalised outreach and mass campaigns
  • Capture customer preferences (wishlists, basket) to improve further interactions

Pros

  • Enhances retail experience through comprehensive customer data usage
  • Provides an endless aisle feature for product discovery
  • Supports both in-store and online ordering with a mixed basket option
  • Utilizes customer data to personalize in-store and remote experiences
  • Enables remote selling and messaging for enhanced customer interaction
  • Facilitates acceptance of inbound messages and personalized outreach campaigns
  • Captures customer preferences to improve future interactions
  • Integrates seamlessly with Shopify for augmented online-to-offline customer journeys
  • Offers analytics capabilities for store associates

Cons

  • Potential challenges integrating with systems outside of Shopify
  • Requires comprehensive training for store associates to fully utilize features
  • Reliance on accurate customer data, which may be an obstacle if data is outdated or incorrect
  • Could be perceived as intrusive by customers if not used sensitively
  • Possibility of technical issues or downtime affecting app performance
  • May have a steep learning curve for some users due to complexity of features
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