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8.9
Google & YouTube logo

Google & YouTube

Develop by Shopify
Free plan available

Access the best of Google and YouTube

Product syncing
Performance max ads
Youtube shopping
Google analytics integration
Ai-powered enhancement

About Google & YouTube

Built by Shopify

Zotasell: AI Upsell‑Cross Sell logo
(26 Reviews)
  • Sponsored

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Introduction Video

Description

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Sync product details from Shopify to show deals, shipping and returns on Google

Pros

  • Syncs products, deals, and shipping directly with Google Merchant Center
  • Helps drive more sales with Performance Max ads across Google properties like Search, YouTube, and Display
  • Unlocks ecommerce insights using Google Analytics
  • Enables shopping directly from YouTube videos
  • Powerful image creation and enhancement tools with Google AI-powered Product Studio
  • Detailed and precise analysis tools that help understand customer behavior and optimize marketing campaigns
  • Intuitive and easy-to-use interface, even for those with limited technical knowledge
  • Constant updates and improvements to the app
  • Seamless integration with other Google services, such as Google Ads and Google Analytics
  • Great customer service with fast support
  • Free service that increases product visibility even without paid ads
  • Helps new users and provides instructions at every step, making it beginner-friendly

Cons

  • Some users experience issues with syncing Shopify feed to Google, impacting ad performance
  • Integration with Google Analytics can be tricky and requires a YouTube account
  • Confusing and complex to navigate for some users, leading to frustration
  • Errors and lack of intuitive support options—users need their Shopify Account ID for Google support, which is hard to find
  • Difficulty in resolving issues with the account setup, causing random shutdowns without clear instructions for resolution

Top Helpful Reviews

PXL11 b.v.

Oct 10, 2025  on Shopify

De Shopify Google App werkt prima en doet precies wat ik nodig heb. Alles wordt netjes gesynchroniseerd met Google, waardoor mijn producten goed zichtbaar zijn zonder dat ik er veel tijd aan hoef te besteden. Het bespaart me een hoop werk — ik kan mijn tijd nu aan andere dingen besteden!

Garmin Brasil

Oct 09, 2025  on Shopify

Gostei da facilidade para as configurações. Isso que esperamos de ferramentas como Shopify e Google.

Fa.Volmer

Oct 07, 2025  on Shopify

Vor kurzen haben wir unseren Shop zu einer neuen Domain volmer-clothing.com umgezogen. Das wurde im Merchant-Center auch für ca. 1 Monat akzeptiert. Seit 3 Wochen erhalten wir Fehlermeldungen - u.a. "Der Domainname Ihrer Website muss mit dem hochgeladenen Domainnamen übereinstimmen". Die Domain ist im Merchant-Center verifiziert und beansprucht und in den Feeds korrekt angegeben.

Kuvings México

Oct 06, 2025  on Shopify

I have had many problems with conversion tracking, in Google sometimes the status of my conversions is "Active" however, then alerts start like: "Requires attention - Enhanced conversions requires your attention" and "Inactive tag", so far I have not obtained a solution or satisfactory answer on how to solve it, I check my configuration and everything is configured correctly, I do not know what to do anymore, I have had a negative impact on my campaigns and sales conversions

Bambisserie

Oct 04, 2025  on Shopify

This app has been extremely frustrating to use. I’ve spent a lot of time filling in ‘missing’ information using the bulk editor, only to find that changes often don’t save properly, meaning I have to manually re-enter details. I also contacted customer support about a ‘Mismatched currency in delivery information’ error affecting all our listings, but received no response. Overall, the app is overly complicated, with a poor user experience and no support. Thousands of merchants are spending their advertising budgets on this platform, so it’s disappointing that Google has not prioritised fixing these issues or providing adequate service in return.

TARA MINI

Oct 03, 2025  on Shopify

The Google Merchant app is fantastic for exposing our complete catalog to audience searches. Initially, it felt a little challenging to set up, but once it was done, the process became very smooth. The integration with the app is simple and straightforward. This also helps us place ads on Google as well. We are really happy with the app. Thank you, Google!

Heaven on earth

Oct 03, 2025  on Shopify

i need support. I can et any help for almost 1 year now. almost ready to quit and not pay google ads as my #1 advertiser due to your system and lack of support.

Alcohol Free Drinks Company

Sep 30, 2025  on Shopify

Love this App, it integrated well and has helped to show me where the business is coming from and the seamless integration for products is great.

Neanderthal

Sep 29, 2025  on Shopify

Esto no funciona, lo tengo todo correcto y no me deja enlazarlo me dice: Permite el acceso a YouTube para poder usar la aplicación Google y YouTube. No tengo youtube ni voy a tener y aunque las seleccione no me deja.

Stencil Ease

Sep 29, 2025  on Shopify

whjat a useless and informative video on a critical part of shopify setup I struggle to find good advice in your help always and this is the kind of BS that substitutes for intelligent thoughtful work TOO BAD YOU THINK THAT I am too stupid to readn and clearly you think of that for most of yoru customers Great that you show this is just a snap wihen it is critical to knwo what you are doing how you are spending money or wasting on google CRAPPPPPPPPPPPP

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