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8.8
Google & YouTube logo

Google & YouTube

Develop by Google LLC
Free plan available

Access the best of Google and YouTube

Product syncing
Performance max ads
Youtube shopping
Google analytics integration
Ai-powered enhancement

About Google & YouTube

Zotasell: AI Upsell‑Cross Sell logo
(19 Reviews)
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Introduction Video

Description

Connect your store to Google and YouTube to help turn more shoppers into customers

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images.

Access the best of Google and YouTube, right from Shopify: Sync your products, deals, and shipping to Google Merchant Center to turn more shoppers into customers. Help drive more sales with Performance Max ads across properties like Search, YouTube and Display and unlock ecommerce insights with Google Analytics. Stand out with YouTube Shopping so customers can shop products directly from videos and tap into powerful tools like Google AI-powered Product Studio to create and enhance images. more
  • Connect your store to Merchant Center to showcase your products across Google
  • Help drive more sales with a Performance Max ad campaign, powered by Google AI
  • Connect your store to YouTube to turn viewers into shoppers
  • Connect the full ecommerce journey with insights in Google Analytics
  • Sync product details from Shopify to show deals, shipping and returns on Google

Pros

  • Syncs products, deals, and shipping directly with Google Merchant Center
  • Helps drive more sales with Performance Max ads across Google properties like Search, YouTube, and Display
  • Unlocks ecommerce insights using Google Analytics
  • Enables shopping directly from YouTube videos
  • Powerful image creation and enhancement tools with Google AI-powered Product Studio
  • Detailed and precise analysis tools that help understand customer behavior and optimize marketing campaigns
  • Intuitive and easy-to-use interface, even for those with limited technical knowledge
  • Constant updates and improvements to the app
  • Seamless integration with other Google services, such as Google Ads and Google Analytics
  • Great customer service with fast support
  • Free service that increases product visibility even without paid ads
  • Helps new users and provides instructions at every step, making it beginner-friendly

Cons

  • Some users experience issues with syncing Shopify feed to Google, impacting ad performance
  • Integration with Google Analytics can be tricky and requires a YouTube account
  • Confusing and complex to navigate for some users, leading to frustration
  • Errors and lack of intuitive support options—users need their Shopify Account ID for Google support, which is hard to find
  • Difficulty in resolving issues with the account setup, causing random shutdowns without clear instructions for resolution

Top Helpful Reviews

StreamZ Global

Sep 08, 2025  on Shopify

When you first set up it seems ok, wait until you add new products to your range though?! As Google confirmed to me in writing "this app is full of bugs, we sorry for issues caused". The issue is that the app automatically creates new product sales channels (and products) for random countries AND worst of all completely messes up the existing product feed. We 'lost' products which were running for 18 months and had to 'start again' meaning every asset group within our PMAX ad portfoplio needed to be duplicated and done again to point the new product to it. Hours of work.

simmpli ethnicc

Sep 06, 2025  on Shopify

Google and youtube are amazing channels to reach people for a new small businesses. it is a blessings to have you . when you see data , it gives you tremedous confindence to move forward.

Optimize Hydration

Sep 05, 2025  on Shopify

The app works well and is actually quite intuitive. It still requires some effort to learn but is a great piece of software.

EZeeget

Sep 03, 2025  on Shopify

I HAVE TRIED TO RUN ADD BUT ITS VERY DIFICULT TO USE AND CHARGES ARE VERY HIGH IM GOING TO DELETE IT BECAUSE THERE IS NO LIVE AGENT AVAILABLE I NEED MY REFUND ON URGENT BASIS PLEASE.

RVTmed.store

Sep 01, 2025  on Shopify

difficult to set up, but once you go through the growing pains you see the value in setting it all up

Moonkie

Aug 29, 2025  on Shopify

In the Google & YouTube plugin, some previously generated and uploaded primary data sources in GMC (Google Merchant Center)—for example, the one with the country set to Australia, named “Shopify App API,” and with the Feed label “AUD_13723795709”—have recently shown a product count of zero (estimated to have occurred between August 22 and August 25, 2025). Meanwhile, the system has automatically generated and uploaded new similar primary data sources to GMC. Notably, the product count in the new data sources is exactly the same as the count in the original sources before they were reset to zero, and all historical product data has been preserved. This indicates that the products were in fact automatically migrated from the old data sources to the newly generated ones. Only some of the main data sources have this problem, while others do not. The main difference between the data sources lies in the target countries. The question is: Why does the plugin automatically generate new primary data sources?

Crystals2Collect

Aug 29, 2025  on Shopify

Impossible to get any advice from Google support. They don't answer but only copy and paste their scripts. The nicest answer was that it was too complicated to help solving the problems in the Merchant Centre. Could not tell me WHAT misrepresentation caused the suspension due to privacy rules (???????)

Don Colchón Costa Rica - Colchonerías Boutique

Aug 25, 2025  on Shopify

Simple y está bien optimizada para simplificar el proceso de exportación de productos y analítica de datos.

rippin fear apparel

Aug 18, 2025  on Shopify

When pairing your business with Google, make sure you are completely compliant, they will help fix and any errors. They check your business top to bottom. That's a good thing,

rushFront

Aug 18, 2025  on Shopify

So far, not great on the 'experimental' facets.... i.e. can't select multiple images and the generation tool doesn't do it's job. Even as a beta, this is poor.

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