Shopify Facebook App Review: Features, Pros & Cons

Customer reviews: Facebook & Instagram

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

Reviews (4,490)

Overall rating

3.9

5

3,395
4

621
3

329
2

158
1

628

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

Enhances sales by reaching broader audiences on Facebook and Instagram
Simplifies product synchronization and ad management
Intuitive interface for seamless navigation and engagement
Effective in boosting sales and engagement for some merchants
Affordable ad pricing for small businesses

Common Concerns

Difficulties with account setup and store integration
Lack of responsive customer support and unresolved technical issues
Frequent re-verification and approval delays
Challenges with inventory management and catalog visibility
Perceived inefficiency and unfriendliness of the user interface
Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

floraljewellery

May 13, 2025 on Shopify

not working

sport flow

May 12, 2025 on Shopify

demora demais para analisar e deixa muita coisa pendente

MELLA BELLA

May 11, 2025 on Shopify

HORRIBLE A INSTALLER

Radically Fierce

May 11, 2025 on Shopify

Haven't gotten any sales

Housses et Housses

May 10, 2025 on Shopify

SIZEM QUE É RPECISO FAZER FAZER UMA AÇÃO NECESSÁRIA SÓ QUE ESTA AÇÃO É PARA CRIAR LOJA NO FACEBOOK E INSTAGRAM O QUE AQUI EM PORTUGAL NÃO PODE.

Hurmey

May 10, 2025 on Shopify

annoying product sync

O Tarot da Glória

May 09, 2025 on Shopify

Não consigo sintonizar a loja shopify com o facebook.

Diesel Care & Performance

May 08, 2025 on Shopify

I can't do what I want with the shop set up.

Billion Dollar Ransom

May 07, 2025 on Shopify

Facebook is a multibillion dollar corporation but my META-VERIFIED account constantly gets flagged as a BOT account?? Out dated buggy features, staff have no idea how to help, I'm unable to submit information , unable to connect a Facebook page to my ad account and support tells me to wait, i wait and repeat and problem still occurs and they have no idea how to help. What a joke of a company.

Rodolfo Medina

May 06, 2025 on Shopify

Terrible app doesnt not help or make it easy to sync always gives errors and no help at all.......

Endurance kollective

May 05, 2025 on Shopify

Simply Terrible!

Kyren Store

May 05, 2025 on Shopify

Facebook and Instagram shops do not work in Iraq.

Friends Of Cabrillo Aquarium

May 05, 2025 on Shopify

unable to open help chat

Pindot Fashion

May 05, 2025 on Shopify

When I try to connect my Facebook page to Shopify, I receive an error message stating that I am not the page account's admin. However, I am certain this is not true. Its very bad system and no any supporting for us.

Electric Dollhouse

May 05, 2025 on Shopify

Facebook makes it difficult if not IMPOSSIBLE to FIND, Locate & Talk to customers without having to dig through the back end to only accidently stumble across the tools they need to sell properly. EVERYTHING SHOULD GO THROUGH SHOPIFY!!! Facebook Shop is not set up properly. And most people do not ever end up seeing customer inquiries or orders half the time! It's annoying. Again - everythiong should go through Shopify!

Trinity Graphics Inc.

May 04, 2025 on Shopify

The automated system doesn't recognize documents uploaded to verify your store. Get ready to spend HOURS trying to get anything sorted out. BIG PITA.

White Light Candle Company, LLC

May 03, 2025 on Shopify

i still don't have this working and it has been a huge pain

Zoa Engineering

May 03, 2025 on Shopify

Poorly integrated with meta business suite. Difficult to navigate. Difficult to sync products with Shopify. Frustrating UI. Not intuitive. An example of Meta's social media monopoly allowing it to put out a crappy product without suffering any consequences.

The Stylish Sloane

May 03, 2025 on Shopify

Trash, so hard to navigate between account and Shopify requirements

Shop & Giggles

May 03, 2025 on Shopify

I've spent so much money advertising on Facebook and Instagram for Months and not one sale.