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Customer reviews: Facebook & Instagram

Develop by Meta

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

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Reviews (4,445)

Overall rating
3.8

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

  • Enhances sales by reaching broader audiences on Facebook and Instagram
  • Simplifies product synchronization and ad management
  • Intuitive interface for seamless navigation and engagement
  • Effective in boosting sales and engagement for some merchants
  • Affordable ad pricing for small businesses

Common Concerns

  • Difficulties with account setup and store integration
  • Lack of responsive customer support and unresolved technical issues
  • Frequent re-verification and approval delays
  • Challenges with inventory management and catalog visibility
  • Perceived inefficiency and unfriendliness of the user interface
  • Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

Rijk aan bereik

Jul 09, 2025  on Shopify

`blijft maar in beoordeling

Smart Ladies Mall

Jul 08, 2025  on Shopify

Lanna Coffee Co.

Jul 08, 2025  on Shopify

App doesn't work as marketed. We've had sales via Instagram however we're unable to capture payments. FB support is also very unhelpful.

Chin Studio

Jul 08, 2025  on Shopify

Funciona realmente mal. Esta lleno de bugs. Figura la tienda integrada pero no figura en eventos y en el test indica que no hay pixel vinculado (cuando en mi chrome pude verificar que si). El catalogo que se muestra en Meta no sigue el orden de precio de productos y no se puede modificar. Muy mala experiencia de usuario

Conscious Poppy

Jul 07, 2025  on Shopify

This app is your worst nightmare!

AWKWRDx

Jul 04, 2025  on Shopify

Instagram Business Account Disabled WRONGFULLY. There's an on-going ban wave by Meta. Tried contacting the support but getting automated response only.

TrampWorks

Jul 04, 2025  on Shopify

can't get it to connect to meta.

Dallas DTF Transfers

Jul 04, 2025  on Shopify

very difficult to navigate only rocket scientists can do facebook ads,

Devoted to Pretty

Jul 03, 2025  on Shopify

Frustrated that New Zealand stores can no longer be connected via Facebook/Instagram shop experience, ie you can't tag products in your post. Backwards step for us, given other markets, like Australia can.

Delikate Store

Jul 03, 2025  on Shopify

FOI PIOR INFERNO DA MINHA VIDA, MINHA VONTADE ERA DE SOCAR O COMPUTADOR APPLICATIVO MAL FEITO COMO TUDO DA META, MAIS 30 TENTATIVAS TODAS COM ERROS DIFERÊNTES.

HELLO S e p t e m b e r

Jul 03, 2025  on Shopify

新鮮な鶏肉専門店　とりよし

Jul 02, 2025  on Shopify

ゴミ

piantedappartamento.shop

Jul 02, 2025  on Shopify

Could be a very interesting app, unfortunately is not working for EU because not allowed. Would be a good idea to inform European user about this from both sides Shopify and Meta. Other good idea would be to develop a tool to publish posts directly from the app

Bongo Beachwear

Jul 02, 2025  on Shopify

I have No Access to the shops from Shopify. I don't even know if they exist because I have no clue how to find them... FaceBook offers NO HELP ...

Amber Comics

Jul 01, 2025  on Shopify

It simply doesn't push products to ecommerce

ItVogue Boutique

Jul 01, 2025  on Shopify

ecophil

Jun 30, 2025  on Shopify

POE Stuff

Jun 30, 2025  on Shopify

Facebook is terrible user experience and refuses to have Human customer support.

Paw Pilot

Jun 30, 2025  on Shopify

Leather Stride Studio

Jun 28, 2025  on Shopify

Most terrible app ever

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