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Customer reviews: Zoko: WhatsApp & Instagram CRM

Develop by Shopify

Reviews (265)

Overall rating
4.8

What Merchants Think

Overall, merchants are quite pleased with the Zoko app, especially for its seamless integration with Shopify and effectiveness in managing WhatsApp and Instagram communications. The app significantly enhances customer interactions and boosts sales through effective automation, marketing campaigns, and abandoned cart recovery. Many appreciate the high level of customer support, with team members frequently mentioned for their dedication and assistance during onboarding and issues.

Key Strengths

  • Seamless integration with Shopify and ease of use.
  • Effective automation features, including WhatsApp marketing and cart recovery.
  • Responsive and supportive customer service team.
  • High return on ad spend (ROAS) and improved conversion rates.
  • User-friendly interface and dashboard.
  • Customization with custom flows and templates for varied business needs.

Common Concerns

  • Confusion over additional charges related to Meta's message categorization policies.
  • Technical limitations such as reply-to-message appearing as new messages.
  • Desire for more WhatsApp-like features such as message reactions.
  • Issues with syncing inventory and user preferences.
  • Unannounced changes to pricing or plan features.

Final Thoughts

The Zoko app is widely perceived as a valuable and powerful tool for businesses looking to optimize their WhatsApp-based customer service and marketing efforts. Its rich feature set and excellent customer service make it a strong choice for Shopify users. However, merchants should be mindful of the app's pricing structure and stay informed of any updates. Overall, Zoko proves to be an essential app for businesses seeking to enhance their customer engagement and streamline communication workflows.

Raw Mango

Nov 14, 2025  on Shopify

Well Zoko team is quite knowledgeable and friendly. The automation flows were quite easy to build and the setup UI is quite user friendly too. Only reason to not continue is low delivery rate of marketing messages and no call recording offered. I might want to switch back to them as soon as they offer more channels integration like email and syncing other whatsapp too.

BioFrost

Nov 14, 2025  on Shopify

I’m extremely happy with my experience using Zoko. The interface is clean, intuitive, and far better than any competitor I’ve tried. Their support team is also excellent, every doubt I had was resolved quickly and clearly, and I genuinely feel I made a great decision choosing Zoko. I’ve already built custom flows and an automated AI chat that communicates seamlessly with customers. A special mention to Ben Thomas, who patiently guided me through the entire setup. After multiple sessions, I can confidently say he is exceptionally good at what he does. Overall, Zoko has made my workflow much easier, and I’ll definitely continue using it. Highly recommended!

The Golden Cascade

Nov 14, 2025  on Shopify

Zoko is a powerful and easy-to-use WhatsApp marketing tool. It helps businesses send broadcasts, automate messages, manage customers, and connect Shopify for order updates. The interface is simple, the delivery rate is high, and support is quick. Overall, it’s great for boosting sales and improving customer communication.

Wellbeinn

Nov 10, 2025  on Shopify

Very easy to install Zoko for my company, and the customer service is extremely efficient and very attentive to all my requests. I recommend Zoko for implementing an automated way to send WhatsApp messages to your customers.

Thou

Oct 30, 2025  on Shopify

We’ve been using Zoko as our WhatsApp partner and I highly recommend it. The customer service team at Zoko has been excellent — responsive, efficient, and always ready to help. The app itself is straightforward and easy to use, making day-to-day communication smooth and hassle-free. So far, our experience has been very positive, and there have been several instances where the team went above and beyond to resolve issues and support us. Truly a reliable and customer-focused partner!

Miniatures Shop

Oct 29, 2025  on Shopify

Zoko has been an excellent solution for managing our WhatsApp-based communication and sales processes. The platform is intuitive, reliable, and feature-rich. The automation tools, order notifications, and customer segmentation have significantly improved our efficiency and conversion rates. Their support team is very responsive and always ready to assist. Overall, Zoko has helped us streamline operations and deliver a better customer experience.

Techmanistan

Oct 29, 2025  on Shopify

Zoko has turned out to be a savior for us. We have been receiving tons of messages on WhatsApp and we were looking for a reliable service that is deeply integrated with Shopify, handle chats and give us option to have multiple agents login and respond to queries with the option to automate responses. Zoko has it all. The team is very cooperative and creating flows for us where ever needed. Our customer experience has improved after we implemented Zoko and we look forward to working with them on a long term basis.

Jawnex

Oct 28, 2025  on Shopify

One of the best app i have integrated for scaling and especially when it comes to the customer notifications regarding the order updates and flows works perfectly for my business. the abandoned recovery flows also helping the business very well. I would love to recommend ZOKO to anyone who is really starting out and the team is always there to assist you with your needs.

Thinking Threads

Oct 27, 2025  on Shopify

Zoko has been an absolute game-changer for us! As a small business trying to scale, having a reliable and efficient WhatsApp commerce and customer engagement tool is crucial. Zoko makes everything so seamless — from managing conversations to sending updates and automating workflows. The interface is easy to use, and their support team is super responsive. Highly recommend to any growing business looking to level up their customer communication!

flossycosmetics

Oct 27, 2025  on Shopify

We’ve been using Zoko for some time now, and it’s been working amazingly for us! The platform makes it super easy to manage broadcasts, automate customer replies, and track engagement in real time. Highly recommend it to any brand looking to scale their WhatsApp marketing efficiently!

Lumuk

Oct 22, 2025  on Shopify

I am using zoko for the last 3 months and it is working nicely. I am yet to fully explore the potential but it is amazing. It is easy to use and the support is amazing.

The Lush Rituals

Oct 15, 2025  on Shopify

We recently integrated Zoko for our communications, and the experience has been seamless and efficient. Their team made everything comfortable for us, and having a dedicated agent for regular check-ins really helped us get our questions answered and learn more about the platform. We’re happy with the service and would definitely recommend Zoko. Great job to the whole team!

Unfrosen.com

Oct 14, 2025  on Shopify

Switched from respond.io to zoko. Extremely great app. Loved the onboarding process as well. Sending broadcasts + using flows as well.

thesaffronsaga

Oct 13, 2025  on Shopify

We’ve been using the Zoko app for our Shopify store, and it has really improved how we communicate with customers on WhatsApp and Instagram. The integration is smooth, and setting up campaigns or automations is super easy. The broadcast and abandoned cart recovery features work very well — we’ve seen a noticeable boost in engagement and conversions. The support team is also very responsive and helpful whenever we have questions. Overall, Zoko is an excellent tool if you want to manage WhatsApp or Instagram marketing directly from Shopify. Highly recommended!

Prickly pear me

Oct 13, 2025  on Shopify

We are super happy with Zoko. We're using it across two brands and it's made our customer relations seamless via WhatsApp. We also use it for marketing broadcasts and see a much higher ROAS than we do across our other channels. The team are incredible and the customer service is on point, a special shout to Benn who helped on-board us and assists us with anything we need as we navigate making the best of Zoko. We look forward to what we can do going forward!

Bare Boho Living

Oct 10, 2025  on Shopify

Extremely bad experience! Just used the 7 days free trial and yet they are charging the entire month's charges!

BuySafe

Oct 10, 2025  on Shopify

I m very happy with the app,really gives you benefits and increases your sales. And also the team is very helpful setting you the flows very fast. 10/10 !

maspar

Sep 18, 2025  on Shopify

We’ve been using Zoko for our WhatsApp automation and customer engagement, and it has been a game-changer for our Shopify store. The platform makes it incredibly easy to set up automated flows like cart recovery, order updates, and promotional campaigns. The integration with Shopify is seamless — our customer data, orders, and campaigns sync perfectly, which saves us a lot of manual work. The dashboard is user-friendly and gives us clear insights into campaign performance. Most importantly, Zoko has helped us improve our conversion rates and recover more abandoned carts. Our customers also appreciate the personalized and quick communication through WhatsApp. The support team is excellent — very responsive and always ready to guide us whenever we need help. Overall, Zoko has become an essential part of our marketing and customer experience strategy. Highly recommended for any Shopify brand looking to scale their WhatsApp marketing in a structured and efficient way!

Aromafume - India

Sep 17, 2025  on Shopify

For any brand looking to get started with WhatsApp marketing, Zoko is a great choice. The interface is very user-friendly, the platform has mostly all the essential features needed to scale sales and grow your customer base and they keep rolling out better updates. Aaquib has been very helpful, guiding us through the setup and promptly helping us resolve the smallest issues we faced along the way. I’d recommend Zoko to any D2C brand looking to leverage WhatsApp for marketing.

All-In-One Store

Sep 17, 2025  on Shopify

Zoko has been an excellent partner for our business. Their platform is reliable, easy to work with, and backed by an amazing support team. Any time we’ve needed assistance, their customer service has been quick, professional, and truly solution-oriented. It’s rare to find a team that combines great technology with such dedicated support — Zoko delivers both. Highly recommended!

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