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Customer reviews: Swish (formerly Wishlist King)

Develop by Swish

Wishlist King is a popular Shopify app that helps store owners enhance customer experience by enabling wishlist functionality. This review covers its features, pricing, and real user feedback to help you decide if it’s the right fit for your store.

Reviews (273)

Overall rating
5

What Merchants Think

Merchants overwhelmingly praise "Swish (formerly Wishlist King)" for its excellent functionality and seamless integration with various Shopify themes. Reviewers consistently mention the app's ability to improve customer engagement through effective wishlist management. The standout aspect appears to be the exceptional support team, frequently highlighted as going above and beyond to assist users with customization and integration needs.

Key Strengths

  • Seamless integration with Shopify stores and custom themes
  • Outstanding customer service and support, particularly from team members like Toby, Alex, and Max
  • Easy setup and user-friendly interface
  • Customizable features and analytics tools
  • Proven track record with long-term users reporting no issues
  • Contributes to increased customer engagement and conversion rates

Common Concerns

  • Pricing concerns, especially regarding recent changes and increases
  • Occasional requests for more budget-friendly pricing options

Final Thoughts

Overall, "Swish (formerly Wishlist King)" is highly regarded as a top-performing wishlist app for Shopify. Its combination of powerful features and unmatched customer support makes it a favorite among users. Although some concerns exist regarding pricing, the app's quality and value routinely earn high recommendations from a wide range of merchants.

GUARDAROBA MILANO OFFICIAL STORE

Aug 25, 2025  on Shopify

ウィッシュリストアプリをお探しの方であればぜひ使っていただきたいアプリです。 インストール後簡単に利用可能な上に、カスタマイズの要望があれば迅速かつ丁寧に対応していただけます。 また、各商品のお気に入り登録数、期間別の登録件数、さらに顧客ごとの登録商品を閲覧できるなど、分析機能も豊富に備わっているため、大変役立っています。 Highly recommended for anyone in need of a wishlist app. It's simple to set up and use, and the customer support for customizations is both prompt and thorough. The analytics features are also very powerful and useful, providing valuable insights into product popularity and customer preferences.

キャプテントム

Aug 24, 2025  on Shopify

カスタムテーマだったのでうまく動くか不安だったのですが、設定もしてもらえてすぐ使えるようになりました! 対応が早くて丁寧で、本当にありがたかったです。 アプリの機能もシンプルでわかりやすく、導入してよかったです!

Kate’s Treasures15

Aug 19, 2025  on Shopify

Outstanding Service and Perfect Customization! Nunya and the Swish team provided absolutely exceptional service for my "Treasures" wishlist setup. From the initial contact to final implementation, everything was professional, efficient, and perfectly executed. What impressed me most: • FREE setup and customisation service that actually delivered • Quick response times and clear communication throughout • Perfect integration of my custom "Treasures" theme with paw print icons • Beautiful branding that matches my family business perfectly • Professional appearance that works brilliantly for international customers The team understood my vision immediately - I wanted "Add to Treasures" instead of generic wishlist language, with paw print icons representing my rescue Staffie Arya who reviews all our products. They delivered exactly what I requested and more. The final result is stunning - clean, professional, and perfectly integrated with my existing design. Highly recommend Swish for anyone wanting a professional wishlist solution with genuine customisation service. Worth every penny of the subscription! Kate's Treasures15

moveslowfast

Aug 18, 2025  on Shopify

The team at Swish have been amazing every time I’ve needed their assistance. The app itself works perfectly well since we installed it. We highly recommend them.

Psiloteric Visions

Aug 14, 2025  on Shopify

So far, couldn't be happier! Customer service is top notch and they will help you get exactly what you want and FAST. App does what it says and provides so much insight and integrates so smoothly. Thank you. Also, the fact that it integrates with Klaviyo couldn't be more prefect; I'm looking forward to setting up flows based around wishlists. This is a gamechanger I think.

Portraits de Famille

Jul 30, 2025  on Shopify

The team at Swish are super quick in assisting with any issue and always super glad to be of any support to our store. Thank you for your service!

Spirit Pieces

Jul 26, 2025  on Shopify

Great wishlist app and great support. Definitely seeing an uptick in engagement and sales since install.

サロモン公式オンラインストア

Jul 10, 2025  on Shopify

Swish is really easy to set and make it live on site. Thanks to Toby for customizing the icon size to fit into our theme beautifully and also removing the "add to with list" button from some of our not-for-sale products. App connects with other cross sell apps which ease our consumers to convert from wish list to cross sell. Thank you so much team for the support!!

Justfyx

Jul 09, 2025  on Shopify

Outstanding support! The support is absolutely top-notch. Fast, clear, and super helpful. Special thanks to Toby – excellent service!

MANUL

Jun 20, 2025  on Shopify

Swish is super easy to use and looks great on our site. The wishlist icon fits perfectly, and the multi-language support is a big plus. Support team was quick and helpful too. Great app!

VISIONS -antiques & modern-

Jun 11, 2025  on Shopify

The support team are very kind and quickly. I am very glad that it is perfect. I appreciate your cooperation!

Bargello Needlepoint

Jun 08, 2025  on Shopify

Super easy, quick set up. Love the simplicity of the app. Great customer service during on-boarding.

Ferri Seeds

Jun 03, 2025  on Shopify

We researched and tried two of the leading brands for a wishlist, and chose Swish because it works. Great job!

SELFE

May 27, 2025  on Shopify

I have just had this app installed and I am loving it already. Working with the developers to tailor it to my website theme was easy and so quick and nothing was a problem. So relieved that something I thought would be a challenge to set up was so quick and I'm not left thinking I wish it cold be like this or do that. It meets my exact brief - so happy and would highly recommend.

Jeanne Vouland

May 21, 2025  on Shopify

Swish was super easy to install and set up thanks to Nunya. It fits seamlessly into my Shopify store. The design is clean, customizable, and enhances the shopping experience by letting customers save their favorite products. Support is quick and helpful. Highly recommended!

Embassy of Beauty

May 19, 2025  on Shopify

Just started with this app. The onboarding was easy and fast. The customer support is very responsive and helpful.

Leatherman

May 13, 2025  on Shopify

The Swish wishlist app is incredibly powerful and fully customizable, allowing us to tailor it perfectly to our unique needs. The app support team has been nothing short of amazing, always ready to help with customization and swiftly resolving any issues we encounter. Highly recommend Swish for any business looking for a reliable and versatile wishlist solution!

LaserNonna

Apr 30, 2025  on Shopify

More than impressed with the quick response and immediate setup! This program is amazing and we're so happy to have found them!

Outback Toys

Apr 26, 2025  on Shopify

We've had an excellent experience with Swish. The app integrates nicely with our website. Support has been so helpful in very quickly and knowledgeably assisting us with any issues or visual format and/or functionality change requests we've brought to the table. We'd recommend this app for anyone looking for a dynamic wish list solution within Shopify!

COYA

Apr 14, 2025  on Shopify

Just installed it and i am very happy to try it! I would be also very happy if you could let me know which ai you use for your models in the demo store :)

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