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Customer reviews: Swish (formerly Wishlist King)

Develop by Swish

Wishlist King is a popular Shopify app that helps store owners enhance customer experience by enabling wishlist functionality. This review covers its features, pricing, and real user feedback to help you decide if it’s the right fit for your store.

Reviews (266)

Overall rating
4.9

What Merchants Think

Merchants overwhelmingly praise "Swish (formerly Wishlist King)" for its excellent functionality and seamless integration with various Shopify themes. Reviewers consistently mention the app's ability to improve customer engagement through effective wishlist management. The standout aspect appears to be the exceptional support team, frequently highlighted as going above and beyond to assist users with customization and integration needs.

Key Strengths

  • Seamless integration with Shopify stores and custom themes
  • Outstanding customer service and support, particularly from team members like Toby, Alex, and Max
  • Easy setup and user-friendly interface
  • Customizable features and analytics tools
  • Proven track record with long-term users reporting no issues
  • Contributes to increased customer engagement and conversion rates

Common Concerns

  • Pricing concerns, especially regarding recent changes and increases
  • Occasional requests for more budget-friendly pricing options

Final Thoughts

Overall, "Swish (formerly Wishlist King)" is highly regarded as a top-performing wishlist app for Shopify. Its combination of powerful features and unmatched customer support makes it a favorite among users. Although some concerns exist regarding pricing, the app's quality and value routinely earn high recommendations from a wide range of merchants.

MANUL

Jun 20, 2025  on Shopify

Swish is super easy to use and looks great on our site. The wishlist icon fits perfectly, and the multi-language support is a big plus. Support team was quick and helpful too. Great app!

VISIONS -antiques & modern-

Jun 11, 2025  on Shopify

The support team are very kind and quickly. I am very glad that it is perfect. I appreciate your cooperation!

Bargello Needlepoint

Jun 08, 2025  on Shopify

Super easy, quick set up. Love the simplicity of the app. Great customer service during on-boarding.

Ferri Seeds

Jun 03, 2025  on Shopify

We researched and tried two of the leading brands for a wishlist, and chose Swish because it works. Great job!

SELFE

May 27, 2025  on Shopify

I have just had this app installed and I am loving it already. Working with the developers to tailor it to my website theme was easy and so quick and nothing was a problem. So relieved that something I thought would be a challenge to set up was so quick and I'm not left thinking I wish it cold be like this or do that. It meets my exact brief - so happy and would highly recommend.

Jeanne Vouland

May 21, 2025  on Shopify

Swish was super easy to install and set up thanks to Nunya. It fits seamlessly into my Shopify store. The design is clean, customizable, and enhances the shopping experience by letting customers save their favorite products. Support is quick and helpful. Highly recommended!

Embassy of Beauty

May 19, 2025  on Shopify

Just started with this app. The onboarding was easy and fast. The customer support is very responsive and helpful.

Leatherman

May 13, 2025  on Shopify

The Swish wishlist app is incredibly powerful and fully customizable, allowing us to tailor it perfectly to our unique needs. The app support team has been nothing short of amazing, always ready to help with customization and swiftly resolving any issues we encounter. Highly recommend Swish for any business looking for a reliable and versatile wishlist solution!

LaserNonna

Apr 30, 2025  on Shopify

More than impressed with the quick response and immediate setup! This program is amazing and we're so happy to have found them!

Outback Toys

Apr 26, 2025  on Shopify

We've had an excellent experience with Swish. The app integrates nicely with our website. Support has been so helpful in very quickly and knowledgeably assisting us with any issues or visual format and/or functionality change requests we've brought to the table. We'd recommend this app for anyone looking for a dynamic wish list solution within Shopify!

COYA

Apr 14, 2025  on Shopify

Just installed it and i am very happy to try it! I would be also very happy if you could let me know which ai you use for your models in the demo store :)

Black Mango Interiors

Apr 14, 2025  on Shopify

BEST APP EXPERIENCE EVER! Setup within a few hours and no glitches. We have used a few wishlist apps now and were never quite happy with them, this one is by far the easiest to use and the customer service is next level, answering all of my questions. Seamless integration with Klaviyo and we were able to import all of our current wishlists from our previous app.

Nutriland™

Mar 17, 2025  on Shopify

Great APP Benefits: - smooth customer support - easy integration - connects with Klaviyo so you can set up flows for add to wishlist actions - looks great on product pages and collections and can be adjusted anytime 10+

VAZLUXE.COM

Mar 07, 2025  on Shopify

Best Wishlist app there is. I’ve used it in multiple of my shopify stores. The support is amazing especially Toby helped customize my requests within a day. Keep making a great app. Thanks Vazluxe.com

Odd Muse

Mar 03, 2025  on Shopify

This app works seamlessly with our Shopify Store! Customer support is some of the best I have worked with - willing to help with any request - highly recommend.

COLOR GAME

Mar 03, 2025  on Shopify

This is the best Wishlist app I have found for Shopify. It works beautifully and it is easy for customers to use. The customer service is excellent!!!

Kids Fair

Feb 19, 2025  on Shopify

Great app! Cost effective and does exactly what we need it too! Customer service is always friendly and efficient! We have been using it for a while now. Highly recommended!

Chupi

Feb 04, 2025  on Shopify

We've been using Swish (formerly Wishlist King) for years and have found it to be an excellent wishlist app. Analytics and customer insights are really useful, and support from their team, particularly Toby, is second to none. Would highly recommend!

Reebok Australia

Feb 04, 2025  on Shopify

Swish is a cost-effective, easy-to-integrate wishlist solution with outstanding support. Rolling out across 17 brands was seamless, thanks to their responsive and proactive team. Highly recommend!

Tuftinglove

Feb 04, 2025  on Shopify

Great app and fantastic support! Toby and Max were super responsive and took great care in integrating the app nicely in our theme - I didn't have to do any work at all. The functionality of the app is excellent, it integrates nicely into the shop and does exactly what it's supposed to do while being lightweight and fast. Absolutely recommended!

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