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Swish (formerly Wishlist King) logo

Swish (formerly Wishlist King)

Develop by Shopify

$19-$99

/ Month
  • Built for Shopify
  • 30 Days Free Trial

    A fully customisable wishlist app assisting in conversion.

    Theme integration
    Email reminders
    Klaviyo integration
    Unlimited usage
    Track favourite products
    Customisable via shopify
    Migrate existing wishlists
    1-click wishlist

    About Swish (formerly Wishlist King)

    Launched Nov 29, 2015

    Categories

    Built by Shopify

    Address

    1720 W Division St, Chicago, IL, 60622, US

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    Description

    Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.

    Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications.

    Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications. more
    • Allow customers to Wishlist items throughout their entire shopping journey.
    • Gain meaningful insights with advanced analytics and wishlist curation.
    • Integrates with all themes to seamlessly match your stores aesthetic.
    • Free setup & customisation service ensures everything looks and works perfectly.
    • Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.

    Pros

    • Fully customizable via the Shopify Theme Editor
    • Migration and import of existing wishlists from other apps
    • Enables customers to track favorite products and purchase when ready
    • Provides insights into popular products and sends wishlist related email reminders
    • Integrates seamlessly with all themes without popups or a generic look
    • Accounts are optional; start a wishlist with one click
    • Free setup and customizations to ensure optimal performance
    • Integration with Klaviyo for email reminders, as well as GA4 & Pixel for analytics
    • Full functionality and unlimited usage on all plans

    Cons

    • Requires integration with email systems like Klaviyo for sending reminders
    • Customization might require technical knowledge despite free support
    • Dependence on Shopify Theme Editor, may not be compatible with other platforms
    • Potential need for migration work if switching from another wishlist app

    Top Helpful Reviews

    Wonder Waves Coffee

    Oct 16, 2025  on Shopify

    We’ve been using SWISH (previously Wishlist King) and couldn’t be happier! The app works seamlessly, is beautifully integrated into our theme, and has been a great addition to our customer experience. A huge shoutout to Nunya, who went above and beyond to help us with direct customizations to make sure everything looked perfect. Fast, friendly, and genuinely caring service—a rarity these days!

    Erstwilder Museum

    Oct 07, 2025  on Shopify

    Excellent App with Fantastic Support. The app works really well -- delivers on what it says, documentation is excellent, easy to set up and flexible. What really blew us away was the support - one of the best support team's we've experienced of any Shopify App. We had a quite a complex setup, involving migrating thousands of customers' info into the system, customizing wording, custom styling to suit our store and so-on. Toby and the team did a great job, helping us every step of the way and their support is super speedy. Great app and well supported.

    La Bonne @ffaire

    Sep 22, 2025  on Shopify

    This app is great! It meets my expectations and I didn't have to struggle to configure it (support took care of everything), in addition to having it deployed as it is done everywhere else. A quick message to support and voilà, not only they respond quickly to messages, but also I found myself satisfied to see that the app is deployed and operational as I wanted.

    Wander Together Outfitters

    Aug 27, 2025  on Shopify

    Toby was absolutely fantastic! He installed and configured the Switch app quickly and flawlessly, making the process totally painless. On top of that, he spotted and fixed an unrelated issue I was having with icon placement—something I didn’t even expect help with. Excellent service from start to finish. I couldn’t be happier!

    GUARDAROBA MILANO OFFICIAL STORE

    Aug 25, 2025  on Shopify

    ウィッシュリストアプリをお探しの方であればぜひ使っていただきたいアプリです。 インストール後簡単に利用可能な上に、カスタマイズの要望があれば迅速かつ丁寧に対応していただけます。 また、各商品のお気に入り登録数、期間別の登録件数、さらに顧客ごとの登録商品を閲覧できるなど、分析機能も豊富に備わっているため、大変役立っています。 Highly recommended for anyone in need of a wishlist app. It's simple to set up and use, and the customer support for customizations is both prompt and thorough. The analytics features are also very powerful and useful, providing valuable insights into product popularity and customer preferences.

    キャプテントム

    Aug 24, 2025  on Shopify

    カスタムテーマだったのでうまく動くか不安だったのですが、設定もしてもらえてすぐ使えるようになりました! 対応が早くて丁寧で、本当にありがたかったです。 アプリの機能もシンプルでわかりやすく、導入してよかったです!

    Kate’s Treasures15

    Aug 19, 2025  on Shopify

    Outstanding Service and Perfect Customization! Nunya and the Swish team provided absolutely exceptional service for my "Treasures" wishlist setup. From the initial contact to final implementation, everything was professional, efficient, and perfectly executed. What impressed me most: • FREE setup and customisation service that actually delivered • Quick response times and clear communication throughout • Perfect integration of my custom "Treasures" theme with paw print icons • Beautiful branding that matches my family business perfectly • Professional appearance that works brilliantly for international customers The team understood my vision immediately - I wanted "Add to Treasures" instead of generic wishlist language, with paw print icons representing my rescue Staffie Arya who reviews all our products. They delivered exactly what I requested and more. The final result is stunning - clean, professional, and perfectly integrated with my existing design. Highly recommend Swish for anyone wanting a professional wishlist solution with genuine customisation service. Worth every penny of the subscription! Kate's Treasures15

    moveslowfast

    Aug 18, 2025  on Shopify

    The team at Swish have been amazing every time I’ve needed their assistance. The app itself works perfectly well since we installed it. We highly recommend them.

    Psiloteric Visions

    Aug 14, 2025  on Shopify

    So far, couldn't be happier! Customer service is top notch and they will help you get exactly what you want and FAST. App does what it says and provides so much insight and integrates so smoothly. Thank you. Also, the fact that it integrates with Klaviyo couldn't be more prefect; I'm looking forward to setting up flows based around wishlists. This is a gamechanger I think.

    Portraits de Famille

    Jul 30, 2025  on Shopify

    The team at Swish are super quick in assisting with any issue and always super glad to be of any support to our store. Thank you for your service!

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