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Visually | A/B Testing & CRO logo

Visually | A/B Testing & CRO

Develop by Shopify

$15-$80

/ Month
Free plan available 14 Days Free Trial

No-code CRO, AB test pages, a/b test themes, CVR optimization.

Behavioral targeting
Product recommendations
Post purchase upsells
Split testing
No-code optimization
Personalization
A/b testing homepage
A/b testing pdp
A/b test checkout

About Visually | A/B Testing & CRO

Built by Shopify

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(134 Reviews)
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Introduction Video

Description

Your one-stop A/B testing and Personalization platform - AI Powered full funnel CRO and AB testing.

AI-powered A/B testing, split testing, and personalization. With Visually, test across every stage of the shopper journey: AB test homepage, PDPs, carts, A/B test checkouts and post-purchase upsells. With Visually AI, instantly generate site components and uncover what drives conversion rate. Visually connects to your Shopify data for full-funnel analytics and segmentation in one place. Run smarter, no-code A/B testing and CRO, reduce dev time, and optimize your store at the speed of commerce

AI-powered A/B testing, split testing, and personalization. With Visually, test across every stage of the shopper journey: AB test homepage, PDPs, carts, A/B test checkouts and post-purchase upsells. With Visually AI, instantly generate site components and uncover what drives conversion rate. Visually connects to your Shopify data for full-funnel analytics and segmentation in one place. Run smarter, no-code A/B testing and CRO, reduce dev time, and optimize your store at the speed of commerce more
  • Generate, edit, & launch AB tests in minutes using Visually AI
  • Personalize by segment using catalog + behavior signals, Optimize with AB tests
  • Leverage powerful analytics - COGS, custom events, Bayesian statistical engine
  • AB test themes, discounts, price and shipping tiers* * Plan based eligibility
  • Page speed focused architecture & Zero flickering. AB test without the tradeoffs

Pros

  • No-code solution allows for easy use without requiring coding knowledge
  • Comprehensive optimization tools including split testing, personalization, product recommendations, upsells, and post-purchase upsells
  • Ability to A/B test various site elements such as homepage, product detail pages (PDP), checkout, and images
  • Enhances Average Order Value (AOV) and Conversion Rate Optimization (CVR)
  • User interface is intuitive and easy to navigate
  • Fast and smooth onboarding experience
  • Offers full funnel tests in minutes with zero impact on site speed and no flickering
  • Valued as a top alternative to Google Optimize

Cons

  • Limited information on pricing and subscription plans in the description
  • No mention of specific support for mobile optimization or responsiveness
  • The description does not specify any integrations with other major platforms or tools

Top Helpful Reviews

Faherty Brand

Oct 28, 2025  on Shopify

The Visually platform is easy to use and tests can be set up in minutes with no code needed. What's even better, is their amazing and supportive team who are constantly helping us execute complex tests to inform our strategic decisions. They also come to the table with great suggestions that we haven't even thought of. We love Visually!

Sh! Women's Store

Oct 15, 2025  on Shopify

Only just discovering what can be achieved wih this app, but so far so good! It's great to be able to test design changes without the help of a developer and if you run into issues the supprt is fantastic :)))

Cornbread Hemp®

Oct 14, 2025  on Shopify

Visually.io has been an incredible addition to our Shopify stack. The app makes it so easy to customize, test, and optimize our storefront - all without needing dev time. The interface is super intuitive, their targeting options are powerful, and we’ve already seen a noticeable lift in engagement since implementing a few experiments. The support team is also top-notch - responsive, knowledgeable, and genuinely invested in helping us get the most out of the platform. Highly recommend for any brand serious about improving on-site experience and conversion!

NYDJ Apparel

Oct 09, 2025  on Shopify

We've had a great experience using Visually. The platform is intuitive, easy to navigate, and delivers strong value for the cost. What really sets Visually apart, though, is their exceptional customer support. Their team is incredibly hands-on—not only helping us develop strategy but also actively supporting execution and driving real results. It’s rare to find a tool that combines ease of use with such a high level of service. I would definitely recommend Visually to others looking for a reliable and effective tech solution.

Luxo Living

Oct 09, 2025  on Shopify

It's unfortunate that we've had to leave a bad review for this app. We were looking for something easy for our team to A/B test product images. After believing the misleading advertising and description that the app will allow us to test "EVERYTHING" in minutes including product images, we went ahead and installed the app. After struggling for a week to set up a simple image test we booked a support call and were told (very bluntly) that we cannot test product images, and will need their developers to set it up. The support person was not very supportive and was not able to make the app do what was promised so we had to end the call early. Now, several days after removing the app, we are still finding code being inserted into our orders. We have contacted support again. Hopefully they will do something about this so we don't have to report and escalate this to Shopify.

UKLASH

Oct 06, 2025  on Shopify

Great app, seamless integration and most important: A dedicated support team with hands-on account managers. Highly recommend!

New Era Cap

Sep 22, 2025  on Shopify

Great tool for Shopify users. Really user friendly, with lots of great pre-built components that are easily customisable for your stores theme. The support team are great too with any help needed on any experiences you run.

Modibodi AU

Sep 21, 2025  on Shopify

Visually have been brilliant. The tool is simple and intuitive, and the support team have been great in going above & beyond in helping us execute some more sophisticated tests. We've seen really strong uplift already and are picking up momentum. I would definitely recommend Visually to anyone thinking of A/B Testing

mindbodygreen

Sep 15, 2025  on Shopify

Visually is a really helpful tool for A/B testing and the team is very supportive. The Shopify integration works seamlessly with our product data. Our account manager Maddie is wonderful - always responsive, suggests great ideas, and provides excellent support. Definitely would recommend.

Chief Nutrition (Australia)

Sep 12, 2025  on Shopify

Very useful AB testing tool. I particularly like the ability to drag and drop elements and make visual changes, many of which would be quite involved to code into our site. This helps us test changes without having to commit to custom development unless it's a proven winner

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