Color Swatch King: Variants

Develop by Shopify

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Built for Shopify

Free plan available 30 Days Free Trial

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Group Products as Variants, Swatches on Collection Page & more

Seo-friendly urls

Color swatch slider

Variant image swatch

Confirm size selection

Bulk upload swatches

Combine product variations

Sync with shopping feeds

Collection page variants

Hide out-of-stock

About Color Swatch King: Variants

Launched Jul 22, 2019

Built by Shopify

Address

245 Main Street, 2nd floor, Cambridge, MA, 02142, US

Website Support Portal Privacy policy Tutorial FAQ Document

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(16 Reviews)

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Description

Reduce Variants Options Selection time with Variant Image Swatch, Color Swatch, Swatch on Collection

BOOST CONVERSION with Swatch King. Variant image as swatch helps in QUICK COMPARISON of product options. Colour swatches on the collection page make BROWSING SEAMLESS. Price & badges on variant options help in QUICK DECISION. Hide out of stock variants. Choose & customise the variant selector style from a library of color swatches, buttons, etc. Upload color swatches in bulk with CSV. Automate swatches with supaeasy variant image swatch. Talk to our product variations experts for free app setup.

Variant Swatches: Color swatches, Custom image swatch, Variant image swatch
Variant Picker: Show as Swatches, Buttons & Dropdowns with price, Label & Badges
Variants on Collections Page: Add color or size swatches on collections page
Bulk upload color swatches. Hide out of stock variants. Split Product Variants
Works with Shopify Markets, B2B, Size charts, Filter & Search, Recommendations

Pros

Combines product variations listings like colors & materials for a higher converting customer experience
Provides SEO-friendly URLs for variant listings aiding in marketing & analytics
Easy synchronization with Facebook/Google Shopping Feed and Amazon Sales Channel
Allows the display of variants separately on collection pages for accurate search and filter
Features a wide range of enhancements like Color Swatch Slider, Variant Image Swatch, Hide Out of Stock, and Confirm Size Selection
Supports bulk upload of swatches and groups via CSV & API
Extensive customization options available
Highly responsive and efficient support team with quick issue resolution
Users have consistently praised support team members for their helpfulness and efficiency
Positive customer feedback regarding the app’s impact on product page design and user experience
Supports 100+ variants, low stock alerts, and other useful features

Cons

Initial response from support team can be slow, especially during weekends
Some users experienced critical functionality issues such as customers being unable to add the correct product to the basket
Minor problems with display alignment of product images on collections page

Top Helpful Reviews

Firmebags

Oct 15, 2025 on Shopify

It says free plan available but is not really free. It gives you a trial plan for 30 days which is not mentioned here. If you decline the trial it just simply won't work. A total waste as an app. Clickbait. Hate it.

Custom Built Cars

Oct 15, 2025 on Shopify

Works great for my listings that have different sizes, mounting, and patterns for all the products. I like being able to have pills, drop downs, and image swatches all in one listing. Just had an issue updating things across my site but Laxmikant in support chat helped make the changes quick and easy

BigjigsRail.com

Oct 13, 2025 on Shopify

The support from the team at Swatch King is incredible, extremely quick and efficient. we're very happy with the service provided.

shape-web-guys

Oct 09, 2025 on Shopify

Quick help provided. I've been using this app for ages (with multiple clients), pretty much my go to have single products for feeds, but show all options on one page!

My Store

Oct 09, 2025 on Shopify

Had an issue initially with Swatches on my collection page, Reached out to support, they had it all fixed in minutes! Brilliant tool, great service!

Original Fit Wear

Oct 03, 2025 on Shopify

Fantastic app to highlight product variants and the customer support from Adarsh was extremely helpful

CHANO MODESTY

Oct 01, 2025 on Shopify

This app is perfect when you want to upgrade your collection or productpage so it matches your brand. You have different options and it's is easy to use.

Classic Living

Oct 01, 2025 on Shopify

Even if the app did not support my very specific need, I am impressed by how easy it was to use and specially how easily I could get in contact and chat with customer support. They responed in less than 30 seconds. I really got some helpful advice and nice support. I will definetly look into more apps from this developer. Great experience.

The Homme Couture

Sep 30, 2025 on Shopify

Had some issues but the friendly Tushar helped me a lot and very quick. Having no more issues now and the app looks great on my productpages

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