TP: True Profit Analytics

Develop by Shopify

$35-$200

/ Month

14 Days Free Trial

Know your True Net Profit, Product & Marketing Analytics, LTV.

Marketing analytics

Product analytics

Ltv calculation

Profit tracking

Cost synchronization

Profit & loss reports

About TP: True Profit Analytics

Launched Jul 30, 2019

Built by Shopify

Address

Toronto, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

Instantly track your True Profit. Sync costs & report on Net profit, profit & loss, LTV, profit calc

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to manually editing error-prone spreadsheets. TrueProfit got all your store’s order metrics gathered, calculated & analyzed in one place. Unlock valuable insights and make informed decisions by knowing all your store’s analytics. Be profitable and data-driven.

Net Profit tracker: Know your financial health with a real-time Profit Dashboard
Auto-track all costs: COGS, shipping cost, transaction fee, taxes, custom costs
Real-time sync ad spends from Facebook, Google, TikTok, Bing, Snapchat, Amazon.
Product Analytics & Marketing Attribution: Product-level & ad-level Net profit.
Customer Lifetime Value, P&L report, Mobile app, All-store view and more.

Pros

Excellent customer support with fast response times and effective problem-solving
Accurate data calculations for revenue, product costs, and marketing analytics
User-friendly interface that simplifies navigation and understanding of financial insights
Includes calculation features for shipping, product costs, and various traffic sources
Highly recommended by multiple users for its functionality and support
Positive feedback on customer assistance during setup and troubleshooting
App helps track true net profit, product, and marketing analytics effectively
Quick resolution of issues and thorough assistance during video calls and phone support

Cons

At least one user reported data inaccuracies and poor customer support experience
Some issues seem to require coordinated efforts between customer support and IT team which may delay resolution

Top Helpful Reviews

VISTA

Feb 01, 2026 on Shopify

Great support, Gabriel was straightforward with the processing of pausing the subscription while retaining data for returning later

OhMyHair

Jan 31, 2026 on Shopify

Best customer support, Vani has help me find a solution. We went on a call and did the entire process together to make it work. Thanks so much Vani

Dawtox

Jan 28, 2026 on Shopify

The app is really great and easy to setup, the customer support is incredible they are always watching for errors you could have made settings up the shipping costs etc. That's how Vani from the customer support helped me fix my shipping rates were I made a big mistake! I 100% recommend using True Profit

Elvelin

Jan 28, 2026 on Shopify

Great app! A must have if you are starting our or are in need of an app that can actually track your revenue and profits. I needed some quick help and Vani was super helpful and quickly help me with finding something I needed in the app.

NextyNest™️

Jan 26, 2026 on Shopify

Very good app just installed and done all setup with support. Really appreciate they are very helpful

Ryaris

Jan 23, 2026 on Shopify

I was unsure of how to set up my cogs and shipping on TP. Durra answered my questions patiently and thoroughly, and even checked my TP setup directly and sent me screenshots to aid my understanding. Durra was very helpful, wonderful service and wonderful app!

Chromia

Jan 21, 2026 on Shopify

Perfect app for profit tracking when you already have attribution software. It's clean, simple to use, and easy to customize for max accuracy. I was having a small issue with configuration and Grace came in to safe the day quickly and easily. Highly recommended!

Wellfood

Jan 20, 2026 on Shopify

The new features in TrueProfit have been extremely helpful for our store. The transaction fee syncing with Stripe works much better now, and the overall reporting feels more accurate and reliable. What I appreciate the most is the support team they are fast, friendly, and genuinely committed to solving any issue. The DEV team followed up closely, explained everything clearly, and made sure everything was working properly on our side. Highly recommended. Excellent app and even better customer service.

The Brooklyn Singapore

Jan 20, 2026 on Shopify

AVOID! There's better Profit Apps out there! We've been using this app for 3-years, and they've given us 1-week notice to either accept a 400% price increase from our legacy plan (which we got for being one of their first users) or be banned from the app. If you're considering this app, don't! There's better alternatives, and ones with better support who don't throw away their legacy users with zero thought.

SPACEVAC

Jan 16, 2026 on Shopify

love the app and the customer support. Gabriel was incredibly helpful in setting everything up properly, and I’m really happy with the overall experience.

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