TrueMetrics solves iOS privacy problems that block browser-based tracking pixels, causing merchants to lose conversion data. This incomplete data makes ad platforms underperform and ROAS appear worse than reality. Our app uses server-side API connections to send purchase events directly from your Shopify store to Google Analytics 4, Meta API, and TikTok API. This tracking cannot be blocked by browsers or privacy settings, ensuring your ad platforms receive complete data for optimization.

• Server-side tracking to GA4, Meta & TikTok that bypasses iOS restrictions
• Automatic purchase event sending with customer data and order details
• Bulk send historical orders to warm up new pixels and recover tracking
• Real-time dashboard showing event status and errors for each platform
• One-click retry for failed events with detailed error messages