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Simon Data

Develop by Shopify
Free plan available

Easiest way to use your data for increasing customers

Unified data platform
Rich client segments
Event-driven tagging
Cross-channel experience

About Simon Data

Launched Jul 08, 2024

Categories

Built by Shopify

Address

51 Monash Street, Sunshine, VIC, 3020, AU

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Introduction Video

Description

Turn your customer data into revenue. Built for both marketing and data teams to hit their goals.

Simon Data empowers marketing teams with the only Customer Data Platform (CDP) purpose-built to increase campaign performance through faster, more precise segmentation and personalization. Shopify brands use the ease and flexibility of Simon to generate hyper-targeted discounts, sales, and site experiences that convert. Low code, the Simon Data Platform is designed for use by marketers – turning them into data scientists.

Simon Data empowers marketing teams with the only Customer Data Platform (CDP) purpose-built to increase campaign performance through faster, more precise segmentation and personalization. Shopify brands use the ease and flexibility of Simon to generate hyper-targeted discounts, sales, and site experiences that convert. Low code, the Simon Data Platform is designed for use by marketers – turning them into data scientists. more
  • Unify your Shopify and other data to create a single customer record
  • Create rich client segments based on historical and behavioral data
  • Event driven tagging personalizes your client’s experience in Shopify
  • Create a cross-channel experience through Shopify, email, SMS, and paid media

Pros

  • Purpose-built to increase campaign performance through segmentation and personalization
  • Designed for use by marketers with a low-code platform, making it user-friendly
  • Facilitates the creation of rich client segments based on historical and behavioral data
  • Empowers marketing teams by enabling them to act as data scientists, improving decision-making
  • Allows Shopify brands to generate hyper-targeted discounts, sales, and site experiences
  • Enables the creation of a unified customer record by integrating Shopify and other data
  • Supports cross-channel experiences through Shopify, email, SMS, and paid media
  • Event-driven tagging personalizes client experiences, enhancing customer engagement

Cons

  • Complexity of features may require a learning curve for new users
  • May not fully integrate with all data platforms not specified in the description
  • Potential dependability on the app could limit flexibility unless paired with other tools
  • Pricing may be a concern for smaller businesses with limited budgets

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