Twilio Segment by Littledata

Develop by Shopify

$199-$990

/ Month

30 Days Free Trial

Use your store as a Segment source

Server-side tracking

Complete ecommerce schema

Every customer touchpoint

Customer marketing data

Accurate data capture

About Twilio Segment by Littledata

Launched Apr 24, 2019

Built by Shopify

Address

20-22 Wenlock Road, London, England,, London, ENG, N1 7GU, GB

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Instantly track 15 cloud-mode events, 17 product properties & 19 user traits and into Twilio Segment

Littledata connects your Shopify store with Twilio Segment, a leading Customer Data Platform (CDP), tracking full ecommerce and customer event data. Littledata automatically sends accurate Shopify data to Segment, enabling you to push that data to any of the device-mode or cloud-mode destinations that Segment supports.

Server-side tracking revenue to match your revenue with Shopify
No-code setup of a complete ecommerce schema
Capture every customer touch point, including checkout steps and post-purchase
Push customer and marketing data to any Twilio Segment destination
Built for data experts - making it ridiculously easy to get accurate data

Pros

Seamlessly connects Shopify store with Twilio Segment, a leading Customer Data Platform (CDP), making it easy to track ecommerce and customer event data
Automatically sends accurate Shopify data to Segment, allowing data to be pushed to hundreds of device-mode or cloud-mode destinations supported by Segmentcom
With Littledata Plus, users get Service Level Agreements (SLAs), technical support, and historic order import for a reliable Shopify data pipeline
Provides server-side tracking for 100% revenue match with Shopify, ensuring accurate revenue tracking
Easy setup of a complete ecommerce schema, simplifying the integration process
Captures every customer touch point, including checkout steps and post-purchase interactions, providing comprehensive customer journey visibility
Pushes customer and marketing data to any Segment destination, enhancing data usability across platforms
Built for data experts, making it straightforward to obtain accurate and actionable data

Cons

May require a subscription for Littledata Plus to access advanced features like SLAs, technical support, and historic order import
Implementation might require some technical knowledge, despite being designed to be easy for data experts
Potential dependency on reliable data connections and setup processes, which can be a drawback for smaller stores without technical expertise

Top Helpful Reviews

Vivid Light Bars

Jul 19, 2023 on Shopify

Their customer service basically doesn't understand any technology, but they basically can't provide any help. I wasted almost a month on this app and got nothing. Sales fell sharply. This app is not recommended, it's a huge pitfall, I contacted them over 30 times and everyone told me it's not their job and need to find an executive, it sounds ridiculous, no support

Pill Farmácia Digital

Sep 08, 2022 on Shopify

Segment is essential to our store, Littledata did an amazing job with this app, works seamlessly, also the support team are incredible! Give a shot and be amazed at how easy it is to integrate Shopify data with Segment.

Lick

Sep 05, 2022 on Shopify

We heavily rely on Littledata to stream our e-commerce events into our Segment pipeline. The team at Littledata are fantastic, always highly responsible and ready to help out with our custom requirements. We're never left without clear solutions. Thank you team!

Kinetic Labs

May 12, 2022 on Shopify

I'm not sure how we would have properly integrated with Segment without this app and without having Shopify Plus, so this was a life saver for our headless implementation! I really appreciate that they have dedicated documentation specifically for headless stores. The set up was a breeze and we will continue using this even when we're on Shopify Plus as it will save a lot of development time.

goro's | DELTAone Hong Kong

Nov 08, 2021 on Shopify

We have been using Segment by Littledata since the launch of our Shopify store and it works great. Their support is very responsive and supportive.

Flux Footwear

Nov 05, 2021 on Shopify

Utilizing Littledata's suite of event tracking and analytics informed our DTC strategies that took us from $0 in revenue to $150,000+ in less than 2 quarters. We're able to continually integrate more and more tools as we continue to grow thanks to the connections that Littledata provides. Littledata has also given us incredible support every step of the way. They knock it out of the park as our out-of-house analytics team.

The Wine Collective

Oct 28, 2021 on Shopify

LittleData is awesome to help kick start Segment tracking with Shopify. The support from the team has been really great.

ilixer

Jan 08, 2020 on Shopify

This app seamlessly integrated Shopify with Segment. All of our data is flowing seamlessly from Shopify into all of our destinations via Segment. Would highly recommend to any store looking to keep track of their data using a robust tool such as Segment.