BSS Shopify Product Options App Review: Features & Ratings

Name: OPTIS Product Options, Variant
Brand: Shopify
SKU: shopify-product-options-by-bss-app-by-shopify
Rating: 5 (1940 reviews)

Customer reviews: OPTIS Product Options, Variant

Develop by Shopify

The BSS Shopify Product Options app helps merchants customize product variants, offering flexibility for unique store needs. Read unbiased reviews to see how it performs for real users.

Reviews (1,940)

Overall rating

5

1,960
4

37
3

1
2

2
1

11

What Merchants Think

Merchants have expressed overall satisfaction with the "BSS Product Options, Variant" app, highlighting its user-friendly interface and powerful capabilities for customizing product options. The app has been particularly praised for its seamless integration with Shopify stores and exceptional customer support. Many users appreciate its free offering and find it critical for enhancing product customization and the overall customer experience.

Key Strengths

Intuitive and easy-to-use interface
User-friendly setup and powerful customization features
Seamless integration with Shopify stores
Outstanding customer support, described as responsive and helpful
Free with many advanced features available
Highly customizable with extensive options for product personalization

Common Concerns

Occasional technical issues during installation or setup, though these are generally resolved with support assistance
Some difficulty integrating with specific other apps
Minor issues with branding and watermark removal, which can be addressed by contacting customer support
Desire for additional features, such as conditional logic tied to customer input

Final Thoughts

The "BSS Product Options, Variant" app has received high praise from merchants for its rich feature set and excellent customer service, making it a valuable tool for stores looking to enhance their product offerings with custom options. Its free structure, combined with its comprehensive features, makes it a popular choice for Shopify store owners of varying sizes. Overall, the app is well-regarded for its ability to enhance product customization capabilities and improve the customer buying experience significantly.

My Store

Feb 01, 2026 on Shopify

I’m very happy with this app. Lin was extremely helpful and responsive, and I truly appreciate the support. I had quite specific requests, all of which were implemented exactly as I envisioned. Thank you so much! :)

Bleu Bear Designs

Feb 01, 2026 on Shopify

Easy to use. I sampled multiple apps and this one was by far the easiest to use.

Whimsy Tales Art

Feb 01, 2026 on Shopify

Great app, works as described.

SOLELUX

Jan 30, 2026 on Shopify

Excellent app and incredible customer service

Zentao

Jan 30, 2026 on Shopify

The free plan is basic but still fun. You can make options like color etc. to put on you're product. In the other plans there are more features to explore! Looking forward when I'm fearther in my bussiness to try them. Also customer support is very helpfull and friendly.

Plum Grove Design

Jan 29, 2026 on Shopify

great experience with the customer support!

Against The Grain

Jan 29, 2026 on Shopify

Works good

Impressionne-moi

Jan 29, 2026 on Shopify

Jusqu'à maintenant, l'application fonctionne super bien, le service client est incroyable, ils sont rapide, précis, et ça fonctionne à coup sûr.

E-Z UP - The official UK stockist

Jan 29, 2026 on Shopify

Excellent app with excellent customer service

Jrplates

Jan 28, 2026 on Shopify

works perfectly

Made by Kaylee

Jan 28, 2026 on Shopify

customer service is polite, helpful and quick to respond.

Bistar

Jan 28, 2026 on Shopify

Great App, easy to use and Help always available. i would recommend to everyone. you will not regret getting this app. you have help available 24 hours via live chat. how can you get better than that. Honestly the best App on shopify.

Drucksaal

Jan 27, 2026 on Shopify

I tried many different apps, and the one from OPTIS was the easiest to use. Their support team also responded very quickly and kindly to my shopping cart problem. 5*

247 Golf Europe

Jan 27, 2026 on Shopify

Great support, very responsive, and always ready to help. I highly recommend them. They respond very quickly

Insuluxe Shading

Jan 27, 2026 on Shopify

Customer service is responsive and helpful. Great product and service!

LINK MT LLC

Jan 26, 2026 on Shopify

Very user friendly so far and the customer service is very responsive and helpful!

Meraki & Co. Jewelry

Jan 25, 2026 on Shopify

They are very accommodating

Lundenomics

Jan 25, 2026 on Shopify

Everything I need for my customers to select specific options! Super easy to setup and customer service is great with any questions!

BYUS Boutique

Jan 25, 2026 on Shopify

So far, Work Great and the Support is Amazing!

HOM

Jan 25, 2026 on Shopify

Absolutely outstanding support and experience. The app works exactly as expected and is very easy to set up, but what truly stands out is the customer support. The support team is extremely responsive, patient, and genuinely helpful. They took the time to understand our exact requirement, guided us step by step, and ensured everything was set up correctly without any confusion. Even small questions were handled with care, and the response time was impressively fast. It feels like they actually care about helping merchants succeed, not just closing tickets. The app itself is powerful, reliable, and does exactly what it promises, making customization and customer experience much better. Highly recommended for any store looking for a smooth setup and exceptional support.