It’s rare to see a CRM built for D2C, Pragma shows us the full picture for every customer, and lets our agents reply on WhatsApp with proper context. We’re way faster and friendlier now. COD orders used to kill us. Now risky orders are flagged, NDRs get follow-ups via WhatsApp, and customers can actually confirm delivery before it fails. WhatsApp flows have been clutch , we use them for delivery updates, failed delivery recovery, and even review requests. Our open rates have gone through the roof.

Absolutely fantastic tool — and here’s why. The onboarding experience alone deserves a shoutout — the team went above and beyond to make everything smooth and effortless. But what truly makes this app a game-changer is how it simplifies the entire customer experience for startups, especially in e-commerce. From seamless checkout to WhatsApp communication, COD workflows to RMS — it’s a complete, one-stop solution. Super happy with both the app and the incredible support team behind it.

We used to get tons of “Where’s my order?” messages. Now customers get WhatsApp updates, can check live status, and even start returns without talking to us. Support tickets are down big time.

Honestly, we came in for the tracking, but ended up replacing 3 tools — returns, WhatsApp support, and even our CRM. It’s rare to find a platform that just works across everything post-purchase.