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Popsixle CAPI Conversion Pixel logo

Popsixle CAPI Conversion Pixel

Develop by Shopify

$95

/ Month
14 Days Free Trial

Optimize Shopify-Facebook data flow for improved ad performance on iOS14.

Easy setup
Improve match quality
Enhance data flow
Cookie protection
Subscription compatibility
Headless site support

About Popsixle CAPI Conversion Pixel

Launched Mar 20, 2024

Categories

Built by Shopify

Address

210 King St, San Francisco, CA, 94107, US

Website Support Portal Privacy policy Tutorial FAQ Document
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Introduction Video

Description

CAPI Server-side tracking for Meta Facebook, Google Ads. Send accurate conversion data, boost ROAS.

Boost Ads Conversions from Facebook, Meta, Google with server-side CAPI tracking. Fix the mismatch in conversions data between your store and ad pixels to fix conversion leaks and lift event match quality. With near perfect pixel conversion tracking, Popsixle CAPI boosts ROAS, sales and revenue from your ads on Meta Facebook, Google and Tiktok. Easily resolve issues with pixel tracking and boost your ads ROAS with advanced CAPI server-side tracking. Easy 10-min setup, incredible support.

Boost Ads Conversions from Facebook, Meta, Google with server-side CAPI tracking. Fix the mismatch in conversions data between your store and ad pixels to fix conversion leaks and lift event match quality. With near perfect pixel conversion tracking, Popsixle CAPI boosts ROAS, sales and revenue from your ads on Meta Facebook, Google and Tiktok. Easily resolve issues with pixel tracking and boost your ads ROAS with advanced CAPI server-side tracking. Easy 10-min setup, incredible support. more
  • Stop Pixel Leaks: Capture every conversion from paid ads with server-side CAPI
  • Boost Ads ROAS: Send accurate conversion data, improve ROAS of Facebook Meta ads
  • Event Match Quality: Get higher Event Match Quality on Meta to optimize Ad Spend
  • Dual Tracking: Get dual browser + server-side tracking to track every conversion
  • Easy 10-min setup: No-code, No devs. Quick install and handheld human support

Pros

  • Optimizes data flow between Shopify and Facebook, addressing iOS14-related performance issues.
  • Improves ad performance by stabilizing ad accounts and enriching data flow.
  • Enhances Event Match Quality scores through increased data transmission.
  • Protects against third-party cookie deprecation, ensuring data privacy and security.
  • Compatible with subscriptions, Shop ads, and headless sites, offering versatility.
  • Simple setup process that takes less than 20 minutes, accessible without engineering help.

Cons

  • May require users to adjust to new data management practices.
  • Limited reviews and user feedback available online, impacting trustworthiness.
  • Effectiveness could vary based on specific Shopify and Facebook configurations.
  • Limited to businesses using both Shopify and Facebook for online sales.

Top Helpful Reviews

Kiive Audio

Nov 20, 2025  on Shopify

Both of my stores use popsixle for getting server-side data to ads manager with success. Their team is also helpful for custom solutions. highly recommend so far

CircleDNA Online

Nov 07, 2025  on Shopify

Thank you, Noah and the Popsixle Solutions team! Your expertise helped us successfully navigate and overcome META’s Healthcare Policy challenges.

Jawda

Oct 30, 2025  on Shopify

Popsixle's solution has improved our Meta EMQs from about ~7 for purchase to 8.7-8.9. The team are very very helpful. Feels like an extended team who are ready to help on any pixel/tracking issues! Shout out Ryan!

Pets Table

Oct 30, 2025  on Shopify

We’ve been using Popsixcle on our Shopify store for a few months now to connect Meta and Google CAPI ... and the difference has been remarkable. Before, we constantly struggled with data discrepancies between pixel and Ads Manager. Since installing Popsixcle, our event match quality and attribution accuracy have improved dramatically. The support team is outstanding ... they genuinely understand performance marketing, not just development. Setup was quick and smooth; we had Meta, TikTok, and Google tracking up and running in under an hour

Grooby

Oct 06, 2025  on Shopify

These guys are seriously amazing, the level of customer service that you get and the implementation on their app is just honestly unmatched from any other app that I have used on Shopify and I highly recommend them.

SaltyCali

Jul 02, 2025  on Shopify

If you are in ecommerce - you need Popsixle. We're 57 days into using Popsixle, and we’re never looking back. Since installing it just two months ago, we’ve hit back-to-back record-high sales. While we were already seeing steady organic growth before, we didn’t make any major changes to our marketing strategy — the surge we've experienced is undeniably thanks to Popsixle. Any doubt you have in the technology doesn't last long after you see the pre and post downloading results in addition to the revenue boost. In today’s hyper-competitive ad space, Popsixle has helped us target our ads in ways we simply couldn’t nail down on our own. Aside from Meta ads success, 85% of our sales have been from new customers which are the hardest to obtain. The team behind it is absolutely brilliant. We met with Noah for our first meeting who is intelligent and honest about his product, the team has been equally as kind and knowledgeable. They are easy to reach, always quick to respond with thoughtful and highly detailed support whenever we have questions. I cannot express enough how much of a game changer this app has been, once you see how well it works you'll wonder how you lived without it for so long.

Identity Pet Nutrition

May 15, 2025  on Shopify

Noah King & Popsixle help drive growth at a reasonable price unlike anyone in the digital marketing tech space. Noah is the most no nonsense honest marketer I’ve ever met - he’s a wealth of knowledge so it’s no surprise his technology is best in class. Popsixle has helped us grow from a low 6 digit ecommerce company to 7 digits & beyond by giving us added attribution insights in Meta that we wouldn’t have without them. If that isn’t enough his technology is reasonable - that’s the reason it never comes up in our discussions when cutting tech stack costs.

KittySpout

May 09, 2025  on Shopify

Have used Popsixle for over 3 years now and couldn't recommend it enough. As soon as we implemented it our CPMs and CPAs dropped. We re tested it a few times and results got worse and so we've been sticking with it ever since

VINIA

May 07, 2025  on Shopify

We implemented Popsixle to improve our Conversions API (CAPI) data connection, and it has quickly become an essential part of our Meta advertising infrastructure. Popsixle operates quietly in the background, but the impact is clear—better attribution, stronger optimization signals, and more reliable performance data. By bridging the gap between our site and Meta’s systems, Popsixle ensures that conversion events are captured more accurately and in real time. This has allowed us to scale campaigns with greater confidence, backed by richer insights and more consistent reporting.

Crochetree

May 02, 2025  on Shopify

I was having issues with Facebook claiming purchases from our existing customers on their platform, specially because we have new products launches every week. I thought Facebook was "cheating" us, but with Popsixle I realized that it was not Facebook's fault, they were just reporting what their system was capturing. And that's when Popsixle comes in to show how many actual new customers were purchasing on our website and then feed that info back to Facebook.

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