Great app with great service. Its enabled us to get greater conversion validation and make better business decisions.

The best Shopify tracking out there for GA4 and really pleased with the Ads integration. Support is always excellent and detailed. Many thanks!

The app has been a game-changer for our store. Seamlessly integrating Google Analytics and Google Ads, it provides invaluable insights into customer behavior and campaign performance. The setup was a breeze, and the data accuracy is impressive. With Little Data, we're able to make informed decisions to optimize our marketing strategies and drive business growth. Highly recommended!

Using LittleData has been instrumental for our business success. The team at LittleData is extremely intuitive when it comes to understanding our business objectives and working alongside our digital team to ensure we are making informed data-driven decisions that will move the needle. In addition to being a great partner that helps us optimize marketing strategies and understand overall consumer behavior on our website, the team (David + Ross) are absolutely fantastic to work with.

Cornelia is the best! The optimization of the tracking in GA4 was really good for the data analysis at the company

We installed Littledata to improve the accurary of our GA4 tracking across multiple storefronts. Our purchases are 'like for like' when we compare with Shopify, great news!

Great customer service! I really appreciate being able to speak with a real person who takes the time to research my issue and provide thoughtful recommendations or clarifications. The prompt response and attention to detail was helpful.

I originally ran into an issue with syncing repurchases to Meta, but once the support team escalated my case, they resolved it thoroughly. Since then, the app has worked flawlessly for my needs. The developers were attentive, and I appreciate how dedicated they were in making things right. Highly recommend this app if you need a reliable solution for syncing repurchases with Meta!

We couldn’t be happier with our experience using Littledata! From seamless integration with our Shopify store and relevant connections (GA4, Klaviyo, Google Ads), to the detailed analytics and real-time data insights, Littledata has truly elevated our ability to understand and optimize our web and customer data. The platform’s intuitive design makes it incredibly straightforward to set up, and the depth of reporting has helped us make confident, data-driven decisions. On top of the great functionality, we’ve had the pleasure of working closely with Cornelia, our Littledata guru. Her responsiveness, expertise, and genuine willingness to help have made every step of the process smooth and enjoyable. She exemplifies stellar customer service and consistently goes the extra mile to ensure our success. If you’re looking for a reliable, robust analytics solution backed by a supportive team, we highly recommend Littledata!

Two of our Shopify stores were using Littledata, but one of them has been experiencing ongoing issues with Facebook CAPI and Pixel, where Littledata fails to pass the fbc and fbp parameters to our Facebook Pixel. Despite seeking support for over two weeks and reaching out multiple times, the support team repeatedly assured us that the issue had been resolved or would be fixed soon. However, the error rate continued to rise, leading to wasted ad spend for over two weeks. Additionally, the support team lacked transparency regarding what actions they took to fix our conversion tracking, leaving us completely in the dark with no clear solution. Unfortunately, this has resulted in a costly lesson for us, forcing us to seek a different provider.

Using LittleData puts my mind at ease that everything that can be tracked - is tracked. It feels much more secure than Shopify’s less than friendly suggestions to control how data flows via partner apps (like Google or Meta). At Naturalmat we have quite complex needs and often push our app partners on configurations that would work for our business - LD have supported each and every "out there" request and the support team is amazing. I often speak to Claudiu and Cornelia and they both have been brilliant. Trying to get hold of anyone at Google or Meta, well, we've all been there - forget it. There are a few apps I can't imagine having a Shopify store without, and LD is definitely one of them.

Got the app for one thing to sync repurchases with Meta. This did not work. Support said to wait severals times. I had to convince them that waiting is not helping. They "escalated" to their devs but heard nothing back since more than a week which is very bad as the app is completely useless now.

David & Ross are extremely helpful and are always quick to answer questions if something comes up. Tracking has been extremely accurate for Google Ads & GA4.

We'd had ongoing issues with our data for a long time, with a number of different experts drafted in to help sort it out, without success. Allocating our marketing budgets was becoming more and more impossible. During our initial call with David he had explained the process of switching to littledata and my response was a very dubious ‘that sounds too easy’. Well, it WAS that easy. And we are really happy with the quality of data we’re now receiving. David was great through the onboarding process. Patiently walked us through everything, was there to help with any queries, and didn’t rush us into anything. Support has excellent technical knowlege as well as a straightforward communication, that non-experts like myself can follow. Highly recommend.

We have been using Littledata for only a month but I have already start to see major improvement in our sales. Good supports from a good company Thank you DEO Beauty USA

Absolutely terrible customer service. Reached out to them 6 hours ago and still have not heard anything back. Their app broke our site and they will not respond.

Great product. Cornelia has been walking us through step by step to make sure everything is turned on or off and working properly. Now that everything is about blocking and not tracking it makes it hard for businesses to gather information to make informed decisions on spend. Littledata really helps fill in those missing pieces to give us a cleared picture of customers, trends, and opportunities

Good product, Great support. Cornelia is always helpful, even when she is very busy. When she has to research a problem, she follows through and gets answers. I have had the same experience with other support personnel as well. Lastly, it is refreshing to talk to a someone offering support that can actually answer technical questions!

Littledata did entirely fix the missing transactions issue for us. However, whilst doing that, it completely skewed the attribution of our CPC & Organic traffic - something we couldn’t accept as it made our Ads reporting even worse, which was the whole reason we installed. I am understanding of apps not always working perfectly but when I reached out to the support team, they totally gaslit me - pushing back saying it must be a GA4 issue, sending me random Google documentation that wasn’t relevant, generally wasting hours of time. I advised I would be uninstalling, and only then did they escalate the issue. After this, they came back conceding that it was Littledata that caused the attribution issue, that there was nothing they could do and offering me compensation. If you do install, watch your attribution graphs closely, as well as your device/location reporting. It isn’t the one stop data solution it claims to be.

Data is getting ever more complicated for small ecommerce businesses (GA4 intro, consent changes, multiple apps with differing data). SMEs need a solid foundation where they can have confidence they are reading the best data available, giving them time to get on with the day job. Littledata definitely fills this gap. In particular, I'd like to give a shout out to Claudiu in tech support. I keep asking him a tonne of questions - he is patient, quick to reply, and solutions focused. Thank you!