Flash Fare: Late Price Drop logo

Flash Fare: Late Price Drop

Develop by One Raino Tech
  • Built for Shopify
  • Free App

    Higher price striking down to discounted price with animation

    One-click install
    Smart price drop
    Typing animations
    Enhance perceived value

    About Flash Fare: Late Price Drop

    Launched Mar 21, 2024

    Categories

    Built by One Raino Tech

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    Description

    Show higher prices first, then surprise with discounts for more conversion.

    Introduce prices in a way that taps into shoppers' desire to save, first showing the 'old' higher price, then the 'new' lower price with a typing animation. This simple psychological nudge can increase your sales, making shoppers anchored to a higher benchmark price in their mind which makes the discounted price seem like a better deal. This helps customers in making impulse buying decision along with the sense of satisfaction in getting a bargain.

    Introduce prices in a way that taps into shoppers' desire to save, first showing the 'old' higher price, then the 'new' lower price with a typing animation. This simple psychological nudge can increase your sales, making shoppers anchored to a higher benchmark price in their mind which makes the discounted price seem like a better deal. This helps customers in making impulse buying decision along with the sense of satisfaction in getting a bargain. more
    • Smart price drop with typing animations to drive sales
    • One-click install without reducing page-load speed
    • Enhance perceived value by using price anchoring effect

    Pros

    • Enhances perceived value through the price anchoring effect
    • Utilizes psychological nudges to increase sales by showing a 'higher' price before the discounted price
    • Encourages impulse buying decisions by making the discount appear as a better deal
    • Provides a sense of satisfaction to customers from perceived savings
    • Simple one-click installation without affecting page-load speed

    Cons

    • Might lead to impulsive purchases that can lead to buyer's remorse
    • The psychological tactics may not appeal to all shoppers, leading to potential customer trust issues
    • Could potentially distract shoppers with too much emphasis on animations rather than the product itself
    • The impact on long-term customer satisfaction and retention is uncertain

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