Wave: Instagram feed & TikTok

Develop by Shopify

$4.95

/ Month

14 Days Free Trial

Sell through user-generated Instagram feed & Tiktok galleries

Customer behavior analytics

Shoppable instagram gallery

Add-to-cart integration

Analyze data

Showcase galleries

Four layouts options

Pull ugc via hashtag

Run contests

Build social proof

About Wave: Instagram feed & TikTok

Launched Jun 24, 2015

Built by Shopify

Address

CLAYMONT, DE, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Display Instagram and TikTok feed on your store. Tag products and let merchants shop from Instafeed.

With Instagram feed you can showcase galleries in 4 layouts (grid, masonry, slider, and listing) seamlessly on any page. By pulling UGC via #hashtag you are able to run contests and build social proof on your store. Manage images and videos that you want to hide with up-to-date content on your store. Analyze your data and see how Instagram feed drives sales via add-to-cart integration. Showcase TikTok videos on your store. Turn your store visitors into followers and followers into customers

Tag associated products on your photos and let merchants purchase easier
Create unlimited number of Instagram galleries for different occasions
Get insights of customer behavior with analytics of impressions & conversions
Auto-approve photos & videos and hide them seamlessly
Easily create and show a shoppable Instagram gallery on a dedicated page

Pros

Showcases galleries in four different layouts (grid, masonry, slider, and listing) seamlessly on any page
Pulls UGC via #hashtag to run contests and build social proof
Allows management of images and videos to hide outdated content
Provides data analytics to see how Instagram feed drives sales via add-to-cart integration
Showcases TikTok videos on your store to turn visitors into followers and followers into customers
Enables tagging associated products on photos for easier purchasing
Allows creation of unlimited Instagram galleries for different occasions
Offers customer behavior insights with analytics on impressions and conversions
Supports auto-approving and hiding of photos and videos seamlessly
Enables creation and display of shoppable Instagram galleries on a dedicated page

Cons

Potential for high maintenance to keep content updated
May require constant engagement to run successful contests and campaigns
Dependency on Instagram and TikTok APIs, which may change and affect app functionality
Learning curve for proper utilization of all available features and analytics
Costs associated with upgrading for advanced features might be high for small businesses

Top Helpful Reviews

Alice Walk

Jul 24, 2025 on Shopify

The app works well allowing our brand to pull IG photos to our website showcasing how pieces are styled. We wish we could showcase additional photos in a carousel, but like the feature we are able to use.

wowangel

Jul 04, 2023 on Shopify

The app doesn't work on my store! We have contacted them for several times but get no reply! Poor service...

keycabins（キーキャビンズ）日本公式

Apr 18, 2023 on Shopify

Excellent support. A good support system is very important when choosing an app. Excellent display style when tapping on Instagram posts. I love this app very much.

Angel Alchemy Jewelry

Dec 03, 2018 on Shopify

I love that this app makes your instagram posts shopable! They offered to install it for me since I was having a hard time and the next morning there it was on my site!

The Inside

Jun 30, 2018 on Shopify

This is such a great app! We love it. We use the free one and its amazing. Would love to know what the paid one gets you?

Georgy Collection

Mar 01, 2018 on Shopify

This app is incredible and I have never experienced such fantastic customer service. I highly recommend this app and the company behind it. Thank you for all your help Eldar :-)

Andibagus

Oct 13, 2017 on Shopify

Beautiful shoppable Instagram gallery. Nice app, and the supportive and responsive team completes the package. Recommended!

Ultimateswimfin Com

Aug 12, 2015 on Shopify

Love the app and the super-slick interface both for the customer and to administer! Eldar was great with his support and got me up and running with the integration quickly. So far so good! Just what I was looking for.

French Bulldog Love

Jul 14, 2015 on Shopify

This is exactly what I've been looking for! Easily pulls in photos from Instagram based on hashtags or handle and lets me select which photos to use. Plus, has a bunch of other great features to help boost sales. Excellent and fast customer service as well!! I had a small issue trying to figure out some code and after contacting support, they immediately solved it for me. Thanks! So glad I found this app.

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