Heap

Name: Heap Introduction Video
Uploaded: 2024-04-05T06:27:06Z
Duration: 1 min 33 s
Description: Create insight-driven unstoppable shopping experiences

Heap

Develop by Shopify

Free plan available

Create insight-driven unstoppable shopping experiences

Customer journey insights

Automatic data capture

Hierarchical data organization

Behavior segmentation

Conversion rate analysis

About Heap

Launched Apr 02, 2023

Built by Shopify

Address

Kollwitzstraße 64, Berlin, 10435, DE

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

Analyze your storefront with no engineering required.

Heap automatically captures all user interactions in your Shopify storefront, then organizes this data into a simple yet flexible hierarchy (account > user > session > pageview > event) for you to understand your complete customer journey and improve conversion, retention, and customer delight!

Heap automatically captures everything shoppers do and provides instant insights
With Heap, you get a full out-of-the-box view of your conversion rate by device
Segment users by behavior, demographics & devices to understand correlations

Pros

Automatically captures all user interactions on Shopify storefront
Organizes data into a simple and flexible hierarchy for easy understanding of customer journey
Improves conversion, retention, and customer delight
Provides instant insights into conversion rates by device
Allows segmentation of users by behavior, demographics, and devices to understand correlations
Full out-of-the-box view of conversion rates

Cons

Can be overwhelming with the amount of data captured
Requires a learning curve to effectively utilize all features
Potential performance impact due to continuous data capturing
Limited customization options for data presentation
May require technical support for integration with existing Shopify storefront

Top Helpful Reviews

dryoasisplants

Sep 29, 2024 on Shopify

Sounds cool but unfortunately was unable to install. UI flow to install is confusing and not optimized for shopify. At one point after creating a Heap account via SSO I was dumped onto a page about installing in a development environment ?! I'm not running application servers with different environments... this is what shopify helps us avoid. This install process should be just a few clicks.