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Customer reviews: Facebook & Instagram

Develop by Shopify

The Shopify Facebook app helps merchants seamlessly integrate their store with Facebook to sell products, run ads, and engage customers. Reading reviews from real users can help you decide if it’s the right tool to grow your business.

Reviews (4,052)

Overall rating
3.6

What Merchants Think

The app "Facebook & Instagram" receives mixed reviews from users. Many appreciate its potential for expanding sales channels and reaching wider audiences, yet highlight significant challenges with integrations and limited customer support. While some users experience smooth functionality, others struggle with account verification and setup complexities, leading to frustration and dissatisfaction.

Key Strengths

  • Enhances sales by reaching broader audiences on Facebook and Instagram
  • Simplifies product synchronization and ad management
  • Intuitive interface for seamless navigation and engagement
  • Effective in boosting sales and engagement for some merchants
  • Affordable ad pricing for small businesses

Common Concerns

  • Difficulties with account setup and store integration
  • Lack of responsive customer support and unresolved technical issues
  • Frequent re-verification and approval delays
  • Challenges with inventory management and catalog visibility
  • Perceived inefficiency and unfriendliness of the user interface
  • Complexity in adhering to policies and platform updates

Final Thoughts

Overall, the "Facebook & Instagram" app presents a valuable tool for merchants looking to expand their digital marketing efforts and sales capabilities, but persistent technical difficulties and lack of support diminish its potential. For optimal use, improving support infrastructure and streamlining integration processes could greatly enhance user experience and satisfaction.

Magic Land Store

Apr 24, 2025  on Shopify

Very good app

Windrift Woodworks

Apr 24, 2025  on Shopify

CB & CO BOUTIQUE

Apr 24, 2025  on Shopify

WHEN TAGGING PRODUCTS, IT WOULD HELP TO KNOW WHAT ERRORS NEED TO BE CORRECTED IN ORDER TO TAG PRODUCTS. ITS LIKE A GUESSING GAME.

Manspired

Apr 24, 2025  on Shopify

Data does not share very well and when certain events simply have not happened yet, Facebook flags them as Pixel connectivity problems which is very annoying. Also, the biggest issue is that the Shopify product catalog randomly stops syncing to Facebook, so I'll upload new products and they won't sync with Facebook. And in order to fix the issue I need to uninstall the app from Shopify, delete my catalog in Facebook, reinstall the app in Shopify, reconnect to Facebook and create a new catalog... and then I have to wait for hours to see if the catalog will sync. Many times it does not and I need to contact support who basically tell me to do the same thing over again. It's an absolute joke of an integration. Whoever built it is an idiot. Either that, or Facebook or Shopify keep making changes to the API and breaking things. Either way, it's idiotic and an absolute costly pain in the backside for a business owner.

Blanc Noir Online Store

Apr 24, 2025  on Shopify

The returns are a NIGHTMARE and have to be manually done

Purposeful Prints LLC

Apr 24, 2025  on Shopify

It never connects to my Meta Business account. Always in review I stayed in review for a year. Finally disconnected and reconnected same issue. **Update * Issue resolved. Thank you so much sorry can't remember her name but she was patient and understanding.

james + rose boutique LLC

Apr 24, 2025  on Shopify

Hatfield Design + Co

Apr 24, 2025  on Shopify

TradingCardSets.Com

Apr 24, 2025  on Shopify

Analytics are way off. I’ve verified traffic from paid Facebook / Instagram ads, yet the app still reports **zero** views and activity. Meta support brushed it aside, claiming my ads simply “don’t work.” If the tracking can’t register real, paid traffic, it’s useless for performance analysis.

Blickfang

Apr 23, 2025  on Shopify

TS Chilled Foods Ltd

Apr 23, 2025  on Shopify

great app

The March Initiative

Apr 23, 2025  on Shopify

Ingenting fungerar och man får hela tiden felmeddelanden som: "Sorry, something went wrong. We're working on getting this fixed as soon as we can. Go back" Jag har spenderat timmar på att försöka lösa det, men hamnar bara i en loop av värdelösa hjälpsidor

VELO-SHIRT

Apr 23, 2025  on Shopify

As I am a beginner, things are a little overwhelming. However, I can already see, that the collection of functions are powerful.

tonipromoções

Apr 23, 2025  on Shopify

facil pra trabalhar muito bom app recomendo

Cotonette

Apr 23, 2025  on Shopify

Kiro Cosmetics

Apr 23, 2025  on Shopify

Marsel Delights UK LTD

Apr 22, 2025  on Shopify

Aroma Pot Candles

Apr 22, 2025  on Shopify

both of these apps help with sales

Fear Not Christian Wear

Apr 22, 2025  on Shopify

Blesseth4

Apr 22, 2025  on Shopify

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