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8.9
Variant Description OMG logo

Variant Description OMG

$5

/ Month
  • Built for Shopify
  • Free plan available 14 Days Free Trial

    Product variant descriptions—Smart features you're not using!

    No coding required
    Multilingual support
    Unique variant descriptions
    Rich text editor
    Communicate shipping times
    Show variant sizing
    Custom variant metafields

    About Variant Description OMG

    Launched Jan 18, 2021

    Categories

    Built by Sections Design Vandelay SRL

    Email :

    [email protected]

    Address

    Str. Doljului 32, Craiova, DJ, 200127, RO

    Website Privacy policy
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    Introduction Video

    Description

    Showcase every variant’s unique details – metafields included. Make complex products clear.

    With Variant Description OMG you can now add a description for each variant. Increase sales, minimize returns, and customer support with descriptions for every product variant. Communicate different shipping times or availability information, provide variant sizing information, display variant materials or fabrics, and differentiate between different kits or combo packages⁠—there are many use cases. This app is the solution for complex products, designed to enhance your product pages.

    With Variant Description OMG you can now add a description for each variant. Increase sales, minimize returns, and customer support with descriptions for every product variant. Communicate different shipping times or availability information, provide variant sizing information, display variant materials or fabrics, and differentiate between different kits or combo packages⁠—there are many use cases. This app is the solution for complex products, designed to enhance your product pages. more
    • Add a description for each product variant and display variant metafields
    • Use your own custom variant metafield and show shipping times or specifications
    • No coding require. Easy installation for both Online Store 2.0 and Legacy themes
    • Rich full text editor that supports images, videos, links, tables and many more
    • Bulk import and export

    Pros

    • Allows adding descriptions for each product variant, which helps in increasing sales and minimizing returns
    • Enables communication of different shipping times or availability information specific to variants
    • Facilitates providing variant-specific sizing information, materials, or fabrics
    • Useful for differentiating between different kits or combo packages
    • No coding required, making it accessible for users with limited technical skills
    • Easy installation for both Online Store 20 and Legacy themes
    • Rich full text editor that supports images, videos, links, tables, and more
    • Supports translation of variant descriptions into multiple languages

    Cons

    • No mention of the app's cost, which could be a potential drawback for some users
    • The app may become overwhelming if the user has a very large number of variants
    • Limited information on customer support availability and responsiveness
    • The necessity of managing additional content might require extra time and resources from the user

    Top Helpful Reviews

    JAT Mysticals

    Apr 29, 2025  on Shopify

    10 Gold Stars! We needed to add custom descriptions to showcase our multiple option products. This app is easy to use and does everything we needed for adding a variety of variant selections for buyers to choose our products. The customer service is beyond helpful, with quick responses and polite assistance. But... I must say, we had an overly complex set up with multiple templates, multiple tabs, many variants, and a need for many customized metafields. It was beyond complicated, yet the Owner/Developer was in constant contact, helping us streamline our needs into an efficient process and developing exactly what we needed to make our product selections easy and intuitive for our buyers. No matter the challenges we threw at this app, the developer always went above and beyond with a courteous and positive attitude that made all the difference in our experience. We have used the other apps that are often featured in the app store, but they failed to deliver on many levels. Searching for a perfect app felt overwhelming, until we came here. There is no negative side to trying this app. They deliver what they promise and then go way over your expectations to help you. Even if you have no experience in setting up or using the Shopify admin, they can help you create variants and bring you peace of mind. Do not waste your time with other apps. This is the one you have been looking for. I highly recommend using this app.

    SRSLY Health

    Apr 25, 2025  on Shopify

    Such a useful app. We have ovr 184 variants with 22 products and this has been a blast to use. The bulk loads, the backend metefield control. Well thought out and I can't beleive how helpful the support team were for such an amazing price. Thanks Mircea and Team. Customer for life!

    Schoko Wunderland

    Apr 06, 2025  on Shopify

    A fantastic app that really helps me offer different variations with different best-before dates. At first, I wasn't sure if the app would work the way I wanted. But Micera quickly helped me! Now it's just up to my backend to provide the data so the best-before date can be displayed. No more problems thanks to this great app, and thanks to Micera's help!

    GeZu Impex Scandinavia AB

    Apr 05, 2025  on Shopify

    I have used this app and it works like a charm. The best thing about this app is the support - outstanding... Mircea (Owner & Lead Developer) really helped me customize my product features and he is always there to help.

    Trustico® Online Security

    Mar 30, 2025  on Shopify

    Wow what a great app! We had a specific requirement displaying a custom metafield with our variants and with some help Micera put a solution in place for us that works really well. Super helpful and we are absolutely going to use the app to further customize our variants. If you've got variants and need to display some custom metafields or custom descriptions, this app is a winner! A+++ for support, thank you!

    Lux Perfume

    Feb 14, 2025  on Shopify

    Micera couldn't have been more helpful in helping us figure out how to best deploy the app. Would recommend this app and team to anyone who needs help with metafields!

    Melicia.de

    Feb 07, 2025  on Shopify

    Super und schneller Support. App macht was sie soll. Einwandfrei und ohne unnötigen Schnick Schnack :)

    Store Supplies

    Nov 13, 2024  on Shopify

    This is a brilliant concept! Variant Description OMG solves a basic flaw in Shopify where products are build on a variant level but descreptions are not! This should be built into Shopify. Special shoutout to Mircea for taking the time to give me A+++ support!

    casimum®

    Nov 13, 2024  on Shopify

    This app is a must-have if you have many variant products and want to display different information dynamically. Super intuitive and the developer is super fast, responsive and has helped us a lot. A clear recommendation!

    Dominik Compera Trading Community

    Nov 10, 2024  on Shopify

    Ein sehr hilfreiches und leicht verständliches Add-On und ein super schneller und netter Support, der auch über die Funktionen der App hinaus helfen kann. Vielen Dank!

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