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Datahash ‑ Conversions API logo

Datahash ‑ Conversions API

Develop by Datahash DMCC
Free plan available

Improve ROAS with no-code conversions api (CAPI) in 15 minutes

Event tracking
No-code integration
15-minute setup
First-party data
Ad platform integration
Cookie-less tracking
Privacy-first

About Datahash ‑ Conversions API

Launched May 15, 2024

Categories

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Description

Harness the power of first-party data

Datahash enables marketers to improve ROAS by unlocking value from their first-party customer data compliantly, in a cookie-less, privacy-first digital ecosystem. Marketers can now set up all type of first-party data integrations through Conversions API (CAPI) to Ad platforms such as Meta, Google, Snapchat, TikTok, X, LinkedIn in just 15-minutes. Datahash provides ease-of-access to first-party data that gives brands and marketers ability to improve results of marketing efforts..

Datahash enables marketers to improve ROAS by unlocking value from their first-party customer data compliantly, in a cookie-less, privacy-first digital ecosystem. Marketers can now set up all type of first-party data integrations through Conversions API (CAPI) to Ad platforms such as Meta, Google, Snapchat, TikTok, X, LinkedIn in just 15-minutes. Datahash provides ease-of-access to first-party data that gives brands and marketers ability to improve results of marketing efforts.. more
  • Effortlessly integrate CAPI event tracking in 15 minutes (no coding needed).
  • Ensure compliant and secure first-party data tracking
  • Overcome challenges posed by cookie-deprecation in a future-proof way

Pros

  • No-code setup allows marketers to integrate CAPI event tracking in just 15 minutes, making it accessible for users without technical expertise
  • Enhances Return on Advertising Spend (ROAS) by leveraging first-party customer data in a compliant manner
  • Operates in a cookie-less, privacy-first digital environment, making it future-proof against cookie deprecation
  • Supports a wide range of popular ad platforms, including Meta, Google, Snapchat, TikTok, X, and LinkedIn
  • Ensures compliance and security in first-party data tracking, which is crucial for maintaining user trust and adhering to privacy regulations

Cons

  • The app might require users to have a well-organized first-party data strategy in place, which could be a challenge for less experienced marketers
  • Potentially limited to marketers who focus on digital advertising platforms that are compatible with the app's integrations
  • May not offer the same level of sophistication or customization as more complex or code-heavy solutions

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