Crux Analytics

Develop by Shopify

Free plan available 7 Days Free Trial

Track and optimize your ad spend with comprehensive sales attribution.

About Crux Analytics

Launched Jan 18, 2026

Built by Shopify

Address

Toronto, ON, CA

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Description

Understand which marketing channels truly drive your sales with multi-touch attribution analytics.

Merchants run ads across multiple channels but cannot tell which ones actually lead to sales. Crux Analytics tracks visitor journeys from first click to checkout and attributes revenue to each marketing touchpoint. Compare five attribution models to understand which campaigns drive awareness versus which close sales. See how customers navigate your store, identify drop-off points, and discover which products are viewed together. Make informed decisions about where to spend your marketing budget.

Five attribution models to see which marketing channels drive your sales
Visual journey maps showing how customers navigate from entry to checkout
Automatic UTM tracking captures campaign data from all your marketing links
Product affinity reports reveal which items customers browse together
Live view of current visitors, cart activity, and purchases in real time

Top Helpful Reviews

Meeple Worx Ltd

Jan 23, 2026 on Shopify

Great app for all sorts of extra analytics... I have been looking for some time for a free alternative which shows me some additional UTM tracking data and this app really shows what I wanted it to show.