CallTrackingMetrics

Develop by Shopify

Free plan available

Call Tracking & Automation Platform for Merchants

Dynamic number insertion

Automated sms follow-ups

Real-time buyer insights

Conversation analytics

Ad tracking numbers

Sms campaigns for orders

View caller order history

Customizable conversion triggers

About CallTrackingMetrics

Launched Nov 14, 2017

Built by Shopify

Address

Seattle, WA, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Introduction Video

Description

Easily connect offline conversations to online sales. Close more sales with automatic SMS follow up.

Effectively track and manage calls related to orders by connecting offline conversations to online sales with dynamic number insertion (DNI). Close more sales with increased efficiency and automated touchpoints based on real-time buyer insights. Simplify your sales process and improve customer service with full buyer journey details and conversation analytics

Dynamically display ad tracking numbers on your website for accurate attribution
Create SMS campaigns around orders and notify customers during fulfillment
View caller order history and identify buyer preferences in real-time
Customize conversion details to trigger automated customer communication

Pros

Effectively tracks and manages calls related to orders
Connects offline conversations to online sales with dynamic number insertion (DNI)
Increases sales efficiency and closes more sales with automated touchpoints
Provides real-time buyer insights for better decision-making
Simplifies the sales process and improves customer service
Offers full buyer journey details and conversation analytics
Enables dynamic display of ad tracking numbers for accurate attribution
Supports creation of SMS campaigns to notify customers during fulfillment
Allows viewing of caller order history and identification of buyer preferences in real-time
Customizable conversion details to trigger automated customer communication

Cons

Complexity in setting up dynamic number insertion might require technical know-how
Potential integration issues with other CRM or sales tools
Can be cost-prohibitive for small businesses
Might produce data overload for smaller teams to manage
SMS campaign effectiveness could vary depending on customer base