<h3>What Merchants Think</h3> <p>The "Buy Button channel" app receives mixed reviews from merchants. Some appreciate its ability to extend product reach beyond the traditional Shopify platform and find it beneficial for external marketing. However, others have highlighted significant functional limitations, particularly concerning integration and usability, which hamper its reliability and seamless operation.</p> <h3>Key Strengths</h3> <ul> <li>Facilitates marketing across various platforms independently of the primary Shopify store.</li> <li>Allows the generation of multiple buy codes for different collections, offering flexibility in usage.</li> <li>Valuable for single product sales and expanding product reach.</li> <li>Maintains a cart on external websites with a streamlined checkout process.</li> <li>Offers essential functionalities for mobile platforms.</li> </ul> <h3>Common Concerns</h3> <ul> <li>Issues with cart synchronization, especially on WordPress sites, leading to dual cart issues.</li> <li>Lacks compatibility with subscription-based products and certain Shopify features.</li> <li>Problems with usability for non-developers, requiring HTML code installation and customization.</li> <li>No search or filter options for users with extensive product ranges.</li> <li>Inconsistent performance leading to server loading issues and altered code over time.</li> </ul> <h3>Final Thoughts</h3> <p>The "Buy Button channel" app is regarded as a useful tool for merchants aiming to broaden their product reach across various platforms. While it offers significant advantages for certain use cases, such as single product sales and mobile optimization, its limitations in integration and usability prove challenging for some users. Overall, while beneficial, it may require further refinement to fully meet diverse merchant needs.</p>