Buffer logo

Buffer

Develop by Buffer, Inc

$6-$120

/ Month
  • Built for Shopify
  • 14 Days Free Trial

    Plan, schedule, and analyze your content.

    Schedule posts
    Monitor sales
    Plan content
    Analyze performance
    View calendar
    Get insights
    Social media recommendations
    Track customer value
    Categorize sales

    About Buffer

    Launched Sep 19, 2022

    Categories

    Built by Buffer, Inc

    Description

    See your sales, top referrals, and top products alongside your social media data.

    Buffer is an affordable and intuitive social media marketing software used by small businesses and merchants to build their brand on social media. With Buffer you can plan out all of your social content in advance, view your upcoming posts in a calendar view, and get insights and recommendations for when and what to post.

    Buffer is an affordable and intuitive social media marketing software used by small businesses and merchants to build their brand on social media. With Buffer you can plan out all of your social content in advance, view your upcoming posts in a calendar view, and get insights and recommendations for when and what to post. more
    • Monitor customers, sales, and customer lifetime value in one dashboard
    • Categorize total sales, customers, and order value by social referrals
    • See which products drive sales and where customers originate
    • In one dashboard, you’ll see how much revenue each social network drives

    Pros

    • Affordable social media marketing solution
    • Intuitive user interface
    • Helps small businesses and merchants build their brand
    • Allows planning and scheduling of social content in advance
    • Calendar view for upcoming posts
    • Offers insights and recommendations for optimal posting times and content
    • Monitor customers, sales, and customer lifetime value in one dashboard
    • Categorize sales, customers, and order value by social referrals
    • View revenue driven by each social network

    Cons

    • Issues with Shopify app integration - primarily useful for analytics
    • Shopify considered a channel, reducing the free channel limit from 3 to 2
    • Upgrade charges apply per channel
    • Free version limitations may lead to additional costs for users needing more than 3 channels
    • Some users feel integrations such as Shopify should not count as channels

    Rating And Reviews

    Pets in the Office

    Apr 05, 2024  on Shopify

    As a company, I like what they have to offer, the information provided to help you build your social media, and their post creations/scheduling is decent. I'm still figuring them out and debating if I want to use it and simply remove Shopify as a channel to stay in the free version. My main hangs up are: 1 - Shopify App integration is useless unless you want the analytics that corresponds with social media and store. 2- It's also considered a channel, so with the Free - your stuck with Shopify and 2 socials instead of 3 socials. 3 - I'm not sure about pricing mostly because it means I will have to remove Shopify Channel to keep my 3 socials. I like the fact that it's free for 3 channels but if you want to upgrade, then they charge per channel. Personally, I think if you upgrade, it should be 3 channels still free but you pay for the additional features and then for any extra channels. I also think integrations such as Shopify should not be included.

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