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Customer reviews: Blend

Develop by Shopify

Reviews (67)

Overall rating
4.4

What Merchants Think

Merchants generally have a positive view of "Blend." Many users highlight its transformative impact on their advertising efficiency and sales results, especially compared to traditional marketing agencies. While the app has greatly benefited numerous merchants by enhancing their online presence and return on ad spend, a few users encountered significant challenges, particularly concerning billing and the effectiveness for newer brands.

Key Strengths

  • Effective in increasing return on ad spend and sales volume.
  • High praise for customer support and personalized service.
  • User-friendly interface allowing for accessible advertising management.
  • Cost-effective compared to traditional agencies.
  • Enables in-depth control over advertising campaigns with significant AI assistance.

Common Concerns

  • Some users faced billing issues, particularly after cancellation.
  • Perceived as less effective or supportive for newer or emerging brands.
  • Criticism about the app requiring more user input than expected.
  • Instances of poor results leading to significant ad spend with low return on ad spend.

Final Thoughts

Overall, "Blend" is well-received, especially by merchants seeking to streamline their advertising efforts and reduce dependency on costly ad agencies. While most users report favorable outcomes and appreciate the support provided, prospective users, particularly newer brands, should be mindful of potential concerns related to billing and support.

Lalabu

Sep 22, 2025  on Shopify

We have been using Blend for over a year now. We love the simplicity and usability of their platform, the responsiveness of our account manager and the hands-on partnership that Blend provides to our company. We have also seen an increase in Sales and ROAS since using Blend and their ai has really helped our small company maximize our sales.

KombiLife Australia

Sep 16, 2025  on Shopify

Awesome company to streamline online advertising - everything from campaign creation to of course budget management - excellent support ongoing to help tweak campaigns - we have seen a great sales boost too - most importantly :) Highly recommended

Select Cards

Sep 16, 2025  on Shopify

There are a few “similar” tools out there, but Blend, one of the first is still the best. The others are just cosmetic where Blend has proper tech under the hood. Blend is literally the only marketing and campaign tool that reports accurate data - then the fact it uses it for your business to slay is awesome. Do not hesitate to invest in your ecom future with Blend Managing the results. Their only KpI is making you money.

MoringaProducts

Sep 13, 2025  on Shopify

I've changed it to one star due to the reply below. I wouldn't worry about quick wins and just focus on any win at this stage. I split tested ads on blend and in ads manager. Blend doesn't come close, same ads, same time frames. No results. Meetings were constantly cancelled and they will track your store even after you remove the app as I just recently found out Results are not there Excuses are though Blend is easy to use but the return is just not there. I am getting a 1.7 x ROI with Blend where I am getting 5x that with my own ads. I am using the same creatives and split testing between campaigns but blend just can't get there. If you don't know much about advertising online, this might help set things up for you. But if you do have an understanding of digital marketing, this will not improve things for you. There is a lot of support but it is quite generic, I also had issues with late cancellations of meetings to go over the campaign. It just has not been a great experience on my end and the results just are not there. When you take into consideration the monthly fee and % of ad spend, I will be under a 1x ROAS using Blend. I have to follow the data and continue to work on my own campaigns instead of Blend.

Jones & Co

Sep 11, 2025  on Shopify

Switching to Blend has completely transformed our business. Before, agencies recycled the same ads, targeted the same audiences, and pushed us into endless price-off promotions to get sales. Now, we have full visibility and control. We’re selling more full-price products with better margins, and their AI targeting has noticeably lifted our conversion rates. The dashboard is intuitive and easy to navigate - we upload our own creatives, track sales in real time, and adjust campaigns instantly without battling Google or Meta’s clunky interfaces. Blend’s team was incredibly hands-on during onboarding, but now we confidently manage everything ourselves knowing they’re there when we need them and support is only a message or call away. This is hands down the best marketing investment we’ve made in years, we can't recommend the team enough.

MoringaProducts

Sep 08, 2025  on Shopify

Blend is easy to use but the return is just not there. I am getting a 1.7 x ROI with Blend where I am getting 5x that with my own ads. I am using the same creatives and split testing between campaigns but blend just can't get there. If you don't know much about advertising online, this might help set things up for you. But if you do have an understanding of digital marketing, this will not improve things for you. There is a lot of support but it is quite generic, I also had issues with late cancellations of meetings to go over the campaign. It just has not been a great experience on my end and the results just are not there. When you take into consideration the monthly fee and % of ad spend, I will be under a 1x ROAS using Blend. I have to follow the data and continue to work on my own campaigns instead of Blend.

Lion & Lady

Aug 31, 2025  on Shopify

Love this app and seriously like dealing with the team when I have to! They are switched on and responsive. It makes advertising so easy, affordable and controllable for my e-commerce business. Game changer. LOVE IT!!

Noble & Precious

Aug 24, 2025  on Shopify

We used Blend AI for around 18 months, overall the experience was good and their customer service is great. The app is certainly an approach to setting up you campaigns when you have no experience with google ads, facebook, instagram. Only problem we experienced is a rather low ROAS of 1.8 over the 18 months. They did try and work with us to improve it but didn't work. As we only had a smaller ad budget of $2000/mo with their fees our costs were around 20% of that budget, so it was just no viable for the business.

DOG by Dr Lisa

May 09, 2025  on Shopify

Really happy with this platform - it’s made things so much easier! Excellent customer service too - the team are very hands-on and always available to help. Thank you!

theseashed.com

Apr 22, 2025  on Shopify

We are very happy with Blend. The platform works seamlessly and has helped us streamline our workflows. What really stood out was their customer service. Our contact Galina is wonderful, quick responses, friendly support. Highly recommended!

hernest project

Apr 21, 2025  on Shopify

The customer service for this app is incredible. I feel like it is above and beyond what is expected. I have been using Blend for almost a year, and I am happy with the results. I am the type of user that sets it and forgets it. The app consistently brings positive ROAS on my basic ads and delivers a consistent stream of new customers, and supports all of my campaigns.

Bio Healing Australia

Apr 01, 2025  on Shopify

Eddy is an outstanding support specialist! He is incredibly fair, helpful, and always goes above and beyond to assist. His deep knowledge of advertising and expertise in using the platform make him an invaluable resource. I truly appreciate his dedication and support!"

Whenua Honey

Mar 31, 2025  on Shopify

Dean and the team at Blend AI are amazing to work with, I couldn't be happier with the support and the results that I am getting with these guys. Highly recommend their service!

Bio Healing Purifier

Mar 17, 2025  on Shopify

I use this app for my stores. When I stopped running my old ads, sales stopped. When I started running them again, I got sales, but the app was showing 8 sales that came from my old ads, and they were also showing in the blend section. I stopped my ads again for a week and did not receive any sales. This happened not with just one store, but with two or three stores. When I asked for help, the support representative told me not to use the app. The catch is that they charge you in advance, so once you've paid the monthly fee, they don’t care if you stop using the app. I didn’t see any changes at all, and after asking questions, I was told twice to stop using the app. Avoid it. Also sales dropped 50% as compare to last month. Huge No

hawaiikipepi

Feb 26, 2025  on Shopify

Blend I was sceptical about in the beginning, but it takes the stress away from not knowing hoe to do ads. It means that this can run in the background on its own and gather information that keeps your business running. Blend has been extremely worthwhile for me , sales have more then doubled each day since joining. This was easy to install and I always have updates and someone to answer questions when I need help. I would 100% recommend blend for those in a transition faze as you learn to do ads yourself.

Bio Healing Purifier

Feb 04, 2025  on Shopify

This is my Third Store, After struggling with agencies mentorships for over 4 years finally i have found something that is actually working. Love Blend and their support

Bio Healing Australia

Feb 04, 2025  on Shopify

It's the second week with Blend, and I couldn't be more thrilled! I've already signed up my other store and have plans for another one next week. Blend is truly a game-changer! The support is fantastic, and I can only imagine how much more I would have achieved if Blend had come along a year ago—I could have been selling thousands of units daily! This app makes everything so effortless, and I'm genuinely amazed. Huge thanks to the team for creating such an incredible tool!

Outfitter Satellite

Oct 24, 2024  on Shopify

Blend AI are game changers for us with PPC and online advertising perspective. From the moment we started with them they set expectations, guided us through how the setup would work (which involved very little input from us), and we went live. The results were excellent, so much better than anything we had tried before, with lower costs, wouldn't hesitate to recommend

Delacopanels

Oct 10, 2024  on Shopify

Fantastic app and exceptional service! The support team is quick and knowledgeable. We highly recommend it!

Kiri10

Oct 08, 2024  on Shopify

I'm still only a month and half in with Blend, and so far it's been amazing. I was always so frustrated with ad agencies, I paid an extortionate amount of money for the agencies to run the ads for me, they basically pestered me constantly for new content and blamed my content on not performing, they barely covered their own costs in the months I was with them. I won't lie I was pretty wary at the beginning with Blend and changing yet again, but I'm so glad I did. The instant Blend took over we started hitting record sales and it's continued on. It has recently levelled out with the input of new campaigns and ads, but I'm still super happy with the sales that are coming through, it's still way more than with the agency I was with. Weirdly enough I'm less stressed managing it myself than I was when I had the agency, I do everything in my own time and it's been fab. Even though it's AI based I still have my own account Manager, and Thiago is awesome, he explains things incredibly well, and for myself who is a novice at the ads, I now feel more empowered in regards to our marketing and advertising. Highly recommend giving it a go. Whether it's right or wrong for your business it's 100% worth giving it a shot, and it's definitely a fraction of the cost than having an agency.

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