Build advanced Facebook Audiences based on past purchases data.
Pros
Facilitates advanced Facebook Audience building based on past purchases
Helps marketers target more relevant audiences and potentially increase ROI
Simplifies the process of identifying similar customer groups
Can improve ad relevance and engagement by leveraging historical purchase data
Cons
Dependence on Facebook's algorithm, which may not always produce ideal results
Requires historical purchase data, which might be a limitation for new businesses
Potentially complex integration process for non-technical users
May raise privacy concerns over the use of customer data for audience targeting
Rating And Reviews
Kick Game
May 18, 2023
on
Shopify
Useless, doesn't work. You get an authorization error whilst trying to connect to your Facebook account.
MobyFox
Mar 04, 2021
on
Shopify
Fantastic App, really one of a kind. It allows you to target literally all your customer base by segmenting it upon any attribute imaginable, working really well for repeat purchases and specially for lookalikes. It also shows you the size of each audience in real time giving you great data insights. Well done.
Bijuz
Sep 28, 2020
on
Shopify
excelent app. good potential, keep hard work, very good structered the audiences, and easy to setup.
Black Melon Sunglasses
Sep 03, 2020
on
Shopify
We recently added this app and we were gladly surprised by how easy it is to set up Facebook audiences. The Templates section make it fast and convenient to get started. For sure it will be part of our essential apps from now on.
Shop Bodegues Ca N'Estella
May 23, 2020
on
Shopify
Just started using this App to run re-purchase Ad campaigns, which got outstanding results so far, literally tripled conversions. It’s a must have if you’re active with Facebook Ads and want to get the most out of your customer base, totally recommended!
