6.5
AdRoll Marketing & Advertising logo

AdRoll Marketing & Advertising

Develop by AdRoll

$40-$150

/ Month
  • Built for Shopify
  • Free plan available

    Run web and social ad campaigns to retarget cart abandoners.

    Automations
    Email campaigns
    Display ads
    Social ad integrations
    Reporting & analysis
    485 Reviews
    6.5

    About AdRoll Marketing & Advertising

    Launched Aug 19, 2015

    Categories

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    Introduction Video

    Description

    Run retargeting campaigns across display ads, social ads & email — from one place.

    The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll retargeting ads find those shoppers and bring them back to purchase again and again. Using a decade of data and machine learning, we retarget your future and current customers on their favorite websites, mobile apps, and social platforms — personalizing your message with dynamic images of the products they’ve already engaged with. Install the AdRoll app to create your first campaign in minutes.

    The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll retargeting ads find those shoppers and bring them back to purchase again and again. Using a decade of data and machine learning, we retarget your future and current customers on their favorite websites, mobile apps, and social platforms — personalizing your message with dynamic images of the products they’ve already engaged with. Install the AdRoll app to create your first campaign in minutes. more
    • Display Ads: Use dynamic ads that feature your products on millions of websites
    • Social Ad Integrations: Manage social ad campaigns on TikTok, Meta & Pinterest
    • Email: Pair (unlimited!) emails with ads for peak performance
    • Automations: Run pre-optimized retargeting campaigns across ads and email
    • Reporting & Analysis: Centralize performance metrics in one place

    Pros

    • Uses a decade of data and machine learning to retarget current and future customers effectively
    • Personalizes messages with dynamic images of products that users have already engaged with
    • Supports display ads on millions of websites
    • Integrates social ad campaigns on TikTok, Meta, and Pinterest
    • Pairs unlimited emails with ads for peak performance
    • Runs pre-optimized retargeting campaigns across ads and email
    • Centralizes performance metrics in one place

    Cons

    • Connection issues with Google account, limiting ad platform capabilities
    • Significant credit card holds when setting up ads, immobilizing funds
    • Dynamic campaign images can be inconsistent, impacting brand identity
    • Logo color and appearance issues in the dashboard, with inadequate support
    • Lack of real-time campaign previews, making it hard to ensure brand alignment
    • Custom cookie banners can be removed without notice, causing aesthetic and potential legal issues
    • Time-consuming setup and troubleshooting with insufficient support assistance
    • Overall negative user experience due to aesthetic and functionality challenges

    Rating And Reviews

    Meredith Marks

    Nov 13, 2024  on Shopify

    Pawsome pets

    Nov 08, 2024  on Shopify

    My experience has been awesome with AdRoll. I had an issue that needed to be fixed and was taken care of by an assistant by the name of Meghana Nakirikanti in which she did an absolute awesome job in helping me out on which I was having trouble with. And again thank you guys so much for the awesome help.

    Thing Story

    Nov 02, 2024  on Shopify

    iellele

    Oct 22, 2024  on Shopify

    "I deactivated this app, yet I keep receiving notifications from my bank every day, saying they want me to pay — one day 20€, another day 60€, and another day 100€. Now, when I finally had money in my account, they just took 64€, and then another time 103€, without any explanation for what and why, especially since I deactivated the app and don’t use it at all."

    LXIX GOLF CLUB

    Oct 06, 2024  on Shopify

    Top notch customer service!!

    CodeXDeal

    Sep 07, 2024  on Shopify

    Great app Great cuatomer service Just started my advertising with them . And they are professional Thank you for the app

    SOMM DIGI

    Aug 30, 2024  on Shopify

    My Experience with AdRoll as a Small Store Owner As a small store owner, I'm always on the lookout for effective ways to increase traffic and sales. I decided to give AdRoll a try, hoping it would help boost my online presence. Here’s my honest experience: Pros: Great Customer Service: AdRoll's customer service team was responsive and helpful whenever I had questions. They made sure to address my concerns promptly. Cons: Complex Platform: Setting up a campaign on AdRoll was much more complicated than I anticipated. The interface is not user-friendly, making it difficult to navigate and understand. Tedious Upload Process: The image upload process was time-consuming. I had to upload each size of every picture individually, which took a lot of time and effort. Approval Issues: After all the work of uploading, only two images were approved. The rest were rejected without clear explanations, leading to frustration. Limited Impact: I ran ads for a week with the few approved images, but unfortunately, I didn’t see any noticeable results. The return on investment was disappointing. Difficult Cancellation Process: Canceling the account was a hassle. AdRoll doesn’t easily remove your credit card information, and even after canceling, there’s a risk of being charged. I strongly recommend ensuring that your account is fully removed and monitoring your bank account closely after canceling. Conclusion: In the end, I uninstalled AdRoll because it didn’t work for me. While it might be effective for others, in my opinion, it was a waste of time and resources. Small store owners should be aware of the challenges, particularly with image approvals and the cancellation process. This was my personal experience, and I hope it helps others make an informed decision.

    Willows Whiskers Pet Store

    Aug 05, 2024  on Shopify

    Very helpful customer service, I didn't understand what I was doing but got all the help I needed

    Greener Grass Design

    Jul 31, 2024  on Shopify

    We've been using AdRoll for Marketing and Advertising for years and it's a game changer. The customer support team is very responsive and knowledgeable. I highly recommend this company / app!!

    Grow Vitamin

    Jul 18, 2024  on Shopify

    I am extremely disappointed with my experience using AdRoll for marketing and advertising. The app is incredibly confusing, and I believe it’s designed that way on purpose. Setting up my campaigns was a frustrating ordeal, but I managed to create two campaigns, hoping for a positive outcome. However, in just three days, with a click rate set at $0.10, I was billed nearly $500. What did I get in return? Absolutely nothing. My return on investment was a staggering $0. This is incredibly disheartening, especially since the product I was advertising typically performs exceptionally well. When I use other advertising platforms, I consistently achieve a 6x return on my investment. This stark contrast makes AdRoll’s performance even more disappointing. Not only did I waste a significant amount of money, but I also wasted my time. The lack of results and the confusing nature of the app make it clear that AdRoll is not a reliable platform for effective advertising. I would strongly advise others to steer clear of this app. Based on my experience, I cannot recommend AdRoll to anyone looking for a worthwhile advertising solution.

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