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Omnisend Email Marketing & SMS logo

Omnisend Email Marketing & SMS

Drive sales with email marketing, newsletters, SMS, and popups

AdRoll Marketing & Advertising logo

AdRoll Marketing & Advertising

Run web and social ad campaigns to retarget cart abandoners.

Omnisend Email Marketing & SMS logo

Omnisend Email Marketing & SMS

Drive sales with email marketing, newsletters, SMS, and popups

AdRoll Marketing & Advertising logo

AdRoll Marketing & Advertising

Run web and social ad campaigns to retarget cart abandoners.

Rating

Rating

5,975 Reviews
9
515 Reviews
8.6

Pricing

Pricing

  • $16-$59 / Month
  • Free Plan Available
Try for Free More info
  • $40-$80 / Month
  • Free Plan Available
Try for Free More info

Features

Features

  • Abandoned cart recovery
  • Personalized emails
  • Exit-intent popups
  • Email marketing automation
  • Campaign analytics
  • Spin-to-win games
  • Sms campaigns
  • Landing pages
  • Ready-made templates
  • Welcome workflows
  • Signup forms
  • Automated segmentations
  • Automations
  • Email campaigns
  • Display ads
  • Social ad integrations
  • Reporting & analysis

Screenshots

Screenshots

Omnisend Email Marketing & SMS screenshot Omnisend Email Marketing & SMS screenshot Omnisend Email Marketing & SMS screenshot Omnisend Email Marketing & SMS screenshot
+ 2 more
Omnisend Email Marketing & SMS screenshot Omnisend Email Marketing & SMS screenshot
AdRoll Marketing & Advertising screenshot AdRoll Marketing & Advertising screenshot AdRoll Marketing & Advertising screenshot AdRoll Marketing & Advertising screenshot
+ 1 more
AdRoll Marketing & Advertising screenshot

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Pros

Pros

  • Packed with features making it easy to grow email lists with landing pages & popups
  • Hundreds of pre-made email templates, eliminating the need for coding
  • Personalized emails for effective abandoned cart & welcome automation workflows
  • 24/7 email & live chat support for all users, including free plan users
  • Seamless integration with Shopify
  • Detailed metrics and analytics showing app’s impact on revenue
  • Extremely user-friendly for beginners
  • High-quality educational resources and marketing blogs
  • Effective customer support, frequently praised in user reviews
  • Includes additional features like exit-intent popups, spin-to-win, and product reviews
  • Uses a decade of data and machine learning to retarget current and future customers effectively
  • Personalizes messages with dynamic images of products that users have already engaged with
  • Supports display ads on millions of websites
  • Integrates social ad campaigns on TikTok, Meta, and Pinterest
  • Pairs unlimited emails with ads for peak performance
  • Runs pre-optimized retargeting campaigns across ads and email
  • Centralizes performance metrics in one place

Cons

Cons

  • Interface might not be the most intuitive initially
  • Issue reported with coupons having dark backgrounds causing date visibility problems
  • Reports of unapproved widgets being added to product pages affecting conversions
  • Perceived high increase in subscription prices
  • Restrictions in the free version such as inability to remove the watermark, leading to reduced professionalism
  • Confusing refund policy and complaints of poor handling of refunds
  • User complaints about non-responsive customer support, particularly regarding unresolved technical issues
  • Problems with the definition of 'unlimited' services causing disruptions
  • Complaints about being charged monthly despite low or no usage of services
  • Issues with SMS functionality, such as not providing dedicated toll-free numbers and delays in purchasing credits
  • Connection issues with Google account, limiting ad platform capabilities
  • Significant credit card holds when setting up ads, immobilizing funds
  • Dynamic campaign images can be inconsistent, impacting brand identity
  • Logo color and appearance issues in the dashboard, with inadequate support
  • Lack of real-time campaign previews, making it hard to ensure brand alignment
  • Custom cookie banners can be removed without notice, causing aesthetic and potential legal issues
  • Time-consuming setup and troubleshooting with insufficient support assistance
  • Overall negative user experience due to aesthetic and functionality challenges

Categories

Categories

Launched

Launched

Mar 09, 2014
Aug 18, 2015

Developer

Developer

Built by Omnisend

Apps:

1

Average Rating:

4.7

Reviews:

5,975

Built by AdRoll

Apps:

1

Average Rating:

4.2

Reviews:

515

Make Your Choice

Make Your Choice

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