Compare ∞ Microsoft Clarity & Heatmap vs Microsoft Clarity: AI Insights

Name: Microsoft Clarity: AI Insights
Brand: Shopify

∞ Microsoft Clarity & Heatmap

1 Click Microsoft Clarity Setup. Start Tracking Behaviour Data

Microsoft Clarity: AI Insights

"Enhance sales with AI-driven insights: track, analyze, and optimize engagement."

∞ Microsoft Clarity & Heatmap

1 Click Microsoft Clarity Setup. Start Tracking Behaviour Data

Microsoft Clarity: AI Insights

"Enhance sales with AI-driven insights: track, analyze, and optimize engagement."

Rating

30 Reviews

5.5

713 Reviews

5.5

Pricing

Install App More info

Features

Session recordings
User heatmaps
Behavior insights

Ai-driven insights
Replays & heatmaps
Smart events
Ads performance analysis
Seamless & secure

Screenshots

∞ Microsoft Clarity & Heatmap screenshot

Microsoft Clarity: AI Insights screenshot

+ 3 more

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Pros

Easy 1-click setup for Microsoft Clarity
Provides session recordings to examine user behavior as it happened
Generates heatmaps to show where users clicked, scrolled, and moved around
Offers insights to help make data-driven decisions and improve site design
Helps identify what’s working and where users get stuck on your site
Can lead to improved design, increased revenue, and better user retention

AI-Driven Insights: The app provides detailed insights into customer behavior using AI, helping in identifying friction points and optimizing sales.
Replays & Heatmaps: Users can watch recordings of how visitors interact with the store, offering a clear visualization of customer engagement.
Smart Events & Conversion Funnels: The app helps identify drop-off points allowing businesses to recover lost sales.
Ads Campaign Performance Analysis: Users can optimize their Microsoft and Google Ads spend through detailed performance analysis.
Real-Time Insights: It offers real-time insights into visitor engagement from browsing to checkout, providing immediate actionable data.
Seamless & Secure: The app is GDPR and CCPA compliant, ensuring data security and privacy, and integrates cookie consent.

Cons

Requires integration with Microsoft Clarity, which may not be ideal for non-Microsoft users
Potential privacy concerns with recording user sessions
May involve a learning curve for users unfamiliar with web analytics tools
Might potentially slow down website performance due to tracking scripts

Complexity: Despite being described as easy to use, the depth of data and analysis options might be overwhelming for some users.
Limited Integration: While it optimizes Microsoft and Google Ads, it might lack integration with other marketing platforms.
Learning Curve: Users may require time to learn and fully utilize all the features offered by the app, especially those unfamiliar with data analytics.
Potential Over-Reliance: Businesses might become over-reliant on AI-driven insights, potentially overlooking the need for human analysis and intuition.

Launched

May 26, 2024

Jul 16, 2025

Developer

Built by Shopify

Apps:

20097

Average Rating:

2.4

Reviews:

807,383

Built by Shopify

Apps:

20097

Average Rating:

2.4

Reviews:

807,383

Make Your Choice

Install App More info

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Compare ∞ Microsoft Clarity & Heatmap vs Microsoft Clarity: AI Insights

∞ Microsoft Clarity & Heatmap

Microsoft Clarity: AI Insights

∞ Microsoft Clarity & Heatmap