Google AMP YouTube vs Shopify Marketplace Connect vs Multifeed

Compare Google AMP YouTube, Shopify Marketplace Connect, and Multifeed for Shopify. Find the best app for your eCommerce store. Read our detailed comparison! Are you looking to optimize your Shopify store with the right app but unsure which one to choose? This guide compares Google AMP YouTube, Shopify Marketplace Connect, and Multifeed Google Shopping Feed to help you make an informed decision based on features, pricing, and performance.

Google & YouTube

Access the best of Google and YouTube

Shopify Marketplace Connect

Sell on Amazon, Walmart, eBay, and Etsy from Shopify

Multifeed Google Shopping Feed

Multi currency/language feeds for Google, Facebook, Bing &more

Google & YouTube

Access the best of Google and YouTube

Shopify Marketplace Connect

Sell on Amazon, Walmart, eBay, and Etsy from Shopify

Multifeed Google Shopping Feed

Multi currency/language feeds for Google, Facebook, Bing &more

Overview

What is Google & YouTube?

Google AMP for Shopify speeds up mobile page loading by using Accelerated Mobile Pages (AMP) technology.

Key Strengths:

Improves mobile page load times
Boosts SEO and user experience
Free with optional paid upgrades

What is Shopify Marketplace Connect?

Shopify Marketplace Connect allows merchants to sync their Shopify store with multiple marketplaces (e.g., Amazon, eBay) for centralized order and inventory management.

Key Strengths:

Multi-marketplace integration
Centralized inventory and order management
Automated syncing to reduce manual work

What is Multifeed Google Shopping Feed?

Multifeed Google Shopping Feed is a Shopify app that simplifies feed creation for Google Shopping, Facebook, and other platforms. It offers bulk editing, feed customization, and real-time sync.

Key Strengths:

Bulk editing and feed customization
Real-time inventory and price sync
Support for multiple ad platforms

Rating

3,938 Reviews

9.2

1,642 Reviews

8.1

896 Reviews

9.4

Pricing

Install App More info

Features

Product syncing
Performance max ads
Youtube shopping
Google analytics integration
Ai-powered enhancement

Link product listings
Manage listings, orders, inventory
Real-time marketplace sync
Flexible fulfillment options
Unlimited marketplace connections
Built-in currency conversion

Supports multiple platforms
Customizable product feeds
Gtin syncing
Supports shopify markets
Attribute fine-tuning
Multi-currency/language feeds
Localized feed customization
Integrates with translator apps

Screenshots

+ 1 more

Multifeed Google Shopping Feed screenshot

+ 4 more

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Pros

Syncs products, deals, and shipping directly with Google Merchant Center
Helps drive more sales with Performance Max ads across Google properties like Search, YouTube, and Display
Unlocks ecommerce insights using Google Analytics
Enables shopping directly from YouTube videos
Powerful image creation and enhancement tools with Google AI-powered Product Studio
Detailed and precise analysis tools that help understand customer behavior and optimize marketing campaigns
Intuitive and easy-to-use interface, even for those with limited technical knowledge
Constant updates and improvements to the app
Seamless integration with other Google services, such as Google Ads and Google Analytics
Great customer service with fast support
Free service that increases product visibility even without paid ads
Helps new users and provides instructions at every step, making it beginner-friendly

Simplifies selling on multiple top global marketplaces like Amazon, Walmart, eBay, and Etsy from a single app
Integrates and synchronizes Shopify product catalog with multiple marketplaces
Helps manage and synchronize listings, orders, and inventory in real-time
Flexible fulfillment options to support integrated channel strategies
Supports unlimited marketplace account connections
Includes built-in currency conversion for selling in various regions and categories
Excellent customer support, with many reviews mentioning the helpfulness and responsiveness of the support team
Saves time and reduces complexity in managing multiple sales channels through a single interface

Highly configurable feeds for multiple platforms including Google, Facebook, Instagram, Bing, Pinterest, Bol, and Klaviyo.
Supports local inventory feeds, supplemental feeds, multiple languages, product reviews, and more.
Compatible with headless stores, Shopify Markets, Shopify Product Reviews, and various translator apps.
Supports password-protected XML, CSV, TSV feed URLs, and Google Shopping Content API.
Localized feeds in multiple currencies, languages, and domains.
Offers GTIN syncing.
Positive user feedback on ease of setup and overall utility.
Outstanding customer support, especially noted for quick and effective problem resolution.
Ability to create complex feed rules and custom expressions for attributes and filters.
Highly recommended for businesses serious about advertising on Google Shopping.

Cons

Some users experience issues with syncing Shopify feed to Google, impacting ad performance
Integration with Google Analytics can be tricky and requires a YouTube account
Confusing and complex to navigate for some users, leading to frustration
Errors and lack of intuitive support options—users need their Shopify Account ID for Google support, which is hard to find
Difficulty in resolving issues with the account setup, causing random shutdowns without clear instructions for resolution

Some users have reported issues with slow performance and bugs, especially with eBay synchronization
App can lead to serious issues like duplicate listings, inventory mismanagement, and even account suspensions on marketplaces like eBay and Etsy
Reports of high costs and additional charges such as 1% of revenue from synced listings, which some users find greedy and example of poor business practice
Customer support, while helpful, often cannot solve deep-rooted technical issues, leading to frustrated users
Significant sync issues have caused account warnings and a decrease in seller ratings on platforms such as eBay
Switching from the previous version (Codisto) to this app has caused problems for some users, including loss of active listings and sales
Some international users request support for more regional marketplaces such as Mercado Libre, Dafiti, and Falabella
Some functionality, like restocking items after an order cancellation or automatic default policy selection, remains problematic or missing
Despite turning off chargeable features, users have reported unauthorized charges and difficulties in resolving billing issues

Some users found the app not easy to use initially.
One user reported slow email response and too much back-and-forth communication for resolving issues.
A user mentioned that recommendations from the support team were sometimes non-definitive.
Not all issues were resolved efficiently for some users, leading to lost sales.

Launched

Nov 27, 2017

Sep 18, 2017

Apr 19, 2020

Developer

Built by Google LLC

Apps:

Average Rating:

4.5

Reviews:

3,938

Built by Shopify

Apps:

1338

Average Rating:

3.1

Reviews:

41,976

Built by WoolyTech

Apps:

Average Rating:

Reviews:

896

Make Your Choice

Install App More info View alternatives

Frequently Asked Questions (FAQ)

Which app is best for improving mobile page speed?

Google AMP YouTube is the best choice for enhancing mobile page speed due to its AMP integration.
Can Shopify Marketplace Connect sync with Amazon?

Yes, Shopify Marketplace Connect supports integration with Amazon, eBay, and other major marketplaces.
Does Multifeed support multi-language product feeds?

Yes, Multifeed Google Shopping Feed allows customization for multiple languages and currencies.
Which app is best for multi-channel selling?

Shopify Marketplace Connect is ideal for merchants looking to sell across multiple marketplaces from one dashboard.
Is Google AMP YouTube free to use?

Google AMP YouTube offers a free plan with basic features, while premium plans unlock advanced functionality.

Google AMP YouTube vs Shopify Marketplace Connect vs Multifeed

Google & YouTube

Shopify Marketplace Connect

Multifeed Google Shopping Feed

Google & YouTube

Shopify Marketplace Connect