Compare Boardroom: AI Toolkit vs Microsoft Clarity: AI Insights

Name: Microsoft Clarity: AI Insights
Brand: Microsoft Clarity

Boardroom: AI Toolkit

Use AI to find keywords, write blogs, and grow organic traffic

Microsoft Clarity: AI Insights

"Enhance sales with AI-driven insights: track, analyze, and optimize engagement."

Boardroom: AI Toolkit

Use AI to find keywords, write blogs, and grow organic traffic

Microsoft Clarity: AI Insights

"Enhance sales with AI-driven insights: track, analyze, and optimize engagement."

Rating

27 Reviews

9.1

59 Reviews

5.8

Pricing

Install App More info

Features

Multi-store analytics
Automated reports
Ai keyword research
Seo-friendly blogging
Key metric calculations
Data-driven recommendations
Personal consultant ai
Crm with segmentation

Ai-driven insights
Replays & heatmaps
Smart events
Ads performance analysis
Seamless & secure

Screenshots

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Microsoft Clarity: AI Insights screenshot

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Pros

Easy-to-use, all-in-one e-commerce toolkit
AI-driven platform for researching unlimited keywords and creating SEO-friendly blog posts
Can attract more organic visitors
Simplifies reporting and automates key metric calculations
AI can analyze data and provide growth recommendations
Streamlined dashboard that connects multiple Shopify stores, ad accounts, and GA4
Can report on over 50 metrics with a single click
Includes CRM features like CLV tracking, custom segments, and insights into customer purchasing habits
Ability to directly publish blog articles to Shopify, eliminating the need to cut and paste
Continuously adding new features and updates

AI-Driven Insights: The app provides detailed insights into customer behavior using AI, helping in identifying friction points and optimizing sales.
Replays & Heatmaps: Users can watch recordings of how visitors interact with the store, offering a clear visualization of customer engagement.
Smart Events & Conversion Funnels: The app helps identify drop-off points allowing businesses to recover lost sales.
Ads Campaign Performance Analysis: Users can optimize their Microsoft and Google Ads spend through detailed performance analysis.
Real-Time Insights: It offers real-time insights into visitor engagement from browsing to checkout, providing immediate actionable data.
Seamless & Secure: The app is GDPR and CCPA compliant, ensuring data security and privacy, and integrates cookie consent.

Cons

Billing issues during the trial period, leading to unexpected charges
Customer service concerns regarding handling of billing disputes
Potential steep learning curve due to the wide range of features
Dependence on AI for critical tasks might not suit all business needs
No apparent feedback mechanism within the app for immediate issues or suggestions

Complexity: Despite being described as easy to use, the depth of data and analysis options might be overwhelming for some users.
Limited Integration: While it optimizes Microsoft and Google Ads, it might lack integration with other marketing platforms.
Learning Curve: Users may require time to learn and fully utilize all the features offered by the app, especially those unfamiliar with data analytics.
Potential Over-Reliance: Businesses might become over-reliant on AI-driven insights, potentially overlooking the need for human analysis and intuition.

Launched

Jan 04, 2022

Jul 16, 2025

Developer

Built by The E-Commerce Boardroom

Apps:

Average Rating:

4.6

Reviews:

Built by Microsoft Clarity

Apps:

Average Rating:

3.8

Reviews:

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Compare Boardroom: AI Toolkit vs Microsoft Clarity: AI Insights

Boardroom: AI Toolkit

Microsoft Clarity: AI Insights

Boardroom: AI Toolkit