The app "XERO SYNC by BOLD" receives mixed reviews from merchants. While some users appreciate the app's essential integration capabilities for managing bookkeeping within Shopify-powered businesses, many express frustration over its customer support and reliability issues. Complaints about support access, unresolved technical difficulties, and recent pricing changes are common, overshadowing the app's potential benefits for successful Shopify-Xero synchronization.
Overall, while "XERO SYNC by BOLD" plays a crucial role in syncing data between Shopify and Xero for many businesses, its effectiveness is marred by considerable customer service issues and technical limitations. Merchants find themselves facing uncertainties and manual workload challenges due to unaddressed app faults and evolving pricing structures. Improvement in support services and stability is critical for regaining trust and maximizing the app's utility.