VaryIt

Develop by Shopify

$6-$50

/ Month

Free plan available

Segment and target customers easily with VaryIt for Shopify sales.

Customer segmentation

Variant-based targeting

Export customer lists

Vip event access

Product pickup verification

Fixed product bundles

About VaryIt

Launched Nov 18, 2024

Built by Shopify

Address

SOUTH SAN FRANCISCO, CA, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Quickly create customer segments based on which variants were purchased

VaryIt turns your variants into action items. The app helps you quickly create customer segments based on which variants or products they purchased. Use Shopify mail to update them on the status of manufacturing, upsell them additional products or simply group similar buyers together. You can also export a list of these customers for use in person or in your own email client. Sell VIP access to events in your store, verify pick-up of special products and more.

Quickly create customer segments based on which variants were purchased
Export a list of customers based on which variants they ordered
Create simple, fixed bundles of two products

Pros

Facilitates easy segmentation of customers based on purchased variants or products.
Allows targeted communication via Shopify Mail for updates, upselling, and group messaging.
Enables export of customer lists for offline use or different email clients.
Empowers store owners to sell VIP access and verify special product pickups.
Supports creation of simple, fixed product bundles.

Cons

Potential dependency on Shopify Mail for in-app communication.
Limited information about integration with other platforms or external marketing tools.
No indication of analytics or reporting features for evaluating segment performance.
Could potentially require manual setup for creating customer segments.