UTM Customizer

Develop by Shopify

$24.99

/ Month

14 Days Free Trial

"Tailor experiences with UTM tags—no coding required, instant setup!"

No coding required

Theme integration

Instant setup

Customized content

Utm-based personalization

Reverse logic

About UTM Customizer

Launched Mar 30, 2025

Built by Shopify

Address

2323 Avenida Costa Este Suite 500, San Diego, CA, 92154, US

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Description

Customized sections for all your ad campaigns and marketing. Personalize your shopping experience!

Personalize your shopping experience by showing customized content based on UTM parameters (URL tags or variables). No coding? No problem—use our wide range of premade theme sections. Want full control? Customize with HTML, JS, and CSS. Works seamlessly with any theme and takes just minutes to set up. Create custom experiences including page banners, hero images, text blocks, and even discount codes. You can even reverse the logic and show content to all but a selected group of visitors!

Create a personalized experience for each of your marketing campaigns.
Personalize based on campaign, source, search term and more!
No code required! Quickly add customized sections in the Theme Customizer.
Reverse the logic to show a section to all but a few selected shoppers.

Pros

No coding required, making it accessible for users without technical skills.
Quick setup, allowing for instant implementation.
Offers a range of premade theme sections for ease of customization.
Provides full control with options to customize using HTML, JS, and CSS.
Compatible with any theme, enhancing versatility.
Enables the creation of personalized experiences for different marketing campaigns.
Allows for customization based on various UTM parameters like campaign and source.
Features reverse logic, permitting content display control for selected visitor groups.

Cons

May require some learning curve for users new to marketing analytics.
Advanced customization might still require some technical understanding despite the 'no coding' claim.