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7.5
Shopify Translate & Adapt logo

Shopify Translate & Adapt

Develop by Shopify
Free plan available
  • Verified

    • Translate and adapt your store content for every market

    Seo optimization
    Auto-translate languages
    Side-by-side editor
    Manual translation editing
    Content adaptation
    Direct theme localization
    Integrated admin management
    1,292 Reviews
    7.5
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    About Shopify Translate & Adapt

    Launched Aug 15, 2022

    Categories

    Currency and translation Language and translation

    Built by Shopify

    Address

    151 O’Connor St, Ottawa, ON, ON, CA

    Website Support Portal Privacy policy Tutorial FAQ Document

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    Introduction Video

    Description

    Speak every customer’s language. It’s easy to translate and adapt your store content for any market.

    Boost traffic, improve your SEO, and build trust with audiences around the world by localizing the content on your Shopify store for different markets. Translate & Adapt lets you auto-translate up to two languages for free, and manually add as many translations as you wish. The side-by-side editor makes it easy to compare and review your translations, and can also be used to adjust content between markets that speak the same language to ensure cultural, seasonal, and regional relevance.

    Boost traffic, improve your SEO, and build trust with audiences around the world by localizing the content on your Shopify store for different markets. Translate & Adapt lets you auto-translate up to two languages for free, and manually add as many translations as you wish. The side-by-side editor makes it easy to compare and review your translations, and can also be used to adjust content between markets that speak the same language to ensure cultural, seasonal, and regional relevance. more
    • Manually add, edit, and review translations with the side-by-side editor.
    • Auto-translate 2 languages with Google Translate (cloud.google.com/translate).
    • Adapt content to reflect spelling and messaging variations between markets.
    • Localize directly from the theme editor, or any resource page in your admin.
    • Manage localized store content seamlessly from your Shopify admin.

    Pros

    • User-friendly and intuitive interface as mentioned by multiple users
    • Boosts traffic, improves SEO, and builds trust with global audiences by localizing content
    • Allows auto-translation of up to two languages for free
    • Manual addition and modification of translations is possible
    • Side-by-side editor for easy comparison and revision of translations
    • Facilitates cultural, seasonal, and regional relevance adjustments
    • Seamless management of localized store content from Shopify admin
    • Localization can be done directly from the theme editor or any resource page in the admin
    • Enables modification of sections or single items easily if you don't agree with the translation
    • Creates accessibility for critical new markets

    Cons

    • Auto-translation feature limited to only two languages
    • No option to create nested menus with more than 3 levels
    • Inability to turn off translation for certain keys causing non-word values to be translated
    • Need for a feature to auto-translate all metaobjects for one specific metadefinition
    • Does not automatically capture and translate new products/content as the store develops
    • Existing translations do not update when edited manually; remain as initially translated by the app
    • Lack of a feature to 'lock' words you don't want to be translated
    • Users cannot change the primary market for translations
    • Option for more than 2 auto-translations not available even in a higher upgrade

    Top Helpful Reviews

    leatest.fi

    Feb 02, 2026  on Shopify

    Aplikaatiossa on isoja ongelmia Edgen ja Chromen kanssa. Help Centerin kanssa on käyty useita keskusteluita eikä ongelmaan ole saatu järkevää ratkaisua. Incognito tilassa ohjelmaa pystyy käyttämään.

    Alja Slemensek

    Jan 18, 2026  on Shopify

    good, but wish to have better filtering / sorting options in the UI. if there are a lot of products in your shop, you need to spend some time to locate it.

    My Tiny Sanctuary

    Jan 18, 2026  on Shopify

    I've tried a few translate app and this one fits my budget and does part of the job well. I would prefer translation ensured by ChatGPT as Google translate is not as accurate for French or Greek. Maybe the developer of this app could consider it or use shopify AI? The auto-translate button is a nice option, but I noticed after a few months that it was not always translating the metadata. Improvement on that part would be appreciated.

    PatrisS

    Jan 13, 2026  on Shopify

    Translation from English to French is very approximative (Google Translate is really not the best!), plus a lot of punctuation and type case glitches make the app quite annoying. Another thing, when are you going to include translations for images alt text without having to upload new image files for each translation?

    MPR Truck Parts

    Jan 09, 2026  on Shopify

    Great app, provides essential features, saves a lot of work. Unclear why only two languages, though, need more.

    Vanatics

    Jan 08, 2026  on Shopify

    We work with Product Metafiels, whereof some change on a frequent base. Translate and Adapt does not translate them once there is a translation. useless. And you cannot bulk delete translations to trigger a new translation. God know why. Waste of time.

    Drava Shop

    Dec 31, 2025  on Shopify

    Generalnie aplikacja jest łatwa w obsłudze i działa płynnie. Mam natomiast drobną sugestię. Mianowicie aby dodać w liście produktowej (w panelu tłumaczenia, ale może i w innych miejscach) możliwość przeskakiwania od razu do ostatniej strony listy (opcjonalnie lista stron i możliwość wyboru). Przeklikiwanie się ręcznie na koniec listy jest męczące, w szczególności, że po wyłączeniu przeglądarki system się resetuje i wraca do pierwszej strony.

    PetGet

    Dec 29, 2025  on Shopify

    not only the translation is bad. it is also impossible to find the value and correct it manually. and the search bar does not work at all.

    Ajse

    Dec 25, 2025  on Shopify

    Bad update, seems like my webshop is partly in Dutch and partly in English. Very disturbing as I can't change the language pieces easily to the Dutch/English language

    Mariquilla Sandia

    Dec 15, 2025  on Shopify

    The app works fine in terms of translation quality and the interface is simple to use. However, there is a major and poorly explained limitation that makes it very frustrating in real-world use. Shopify Translate & Adapt only allows automatic translation for two languages per store, and it counts any language that already has machine-translated content, even if that content was created using a different app. In my case, Spanish was translated with another app and manually reviewed, but Translate & Adapt still counts it toward the limit. As a result, I cannot use this app to automatically translate a third language (French), even though I never used Shopify Translate for Spanish. This is not a technical bug, but a product limitation that is not clearly communicated, and it can seriously disrupt your translation strategy if you have already invested time in another tool. Use this app only if you are absolutely sure which two languages you want to support from day one. Migrating or combining apps later is much more restrictive than it appears.

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