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Subi: Subscriptions & Loyalty logo

Subi: Subscriptions & Loyalty

Develop by Shopify

$19-$299

/ Month
  • Built for Shopify
  • Free plan available 7 Days Free Trial

    Scale with Recurring Payments, Subscription Boxes, Memberships

    Quick setup
    Customizable widgets
    Subscription boxes
    Membership plans
    Recurring payments
    Seamless management portal

    About Subi: Subscriptions & Loyalty

    Launched Feb 20, 2022

    Categories

    Built by Shopify

    Address

    Niddry Lodge, 51 Holland Street, London, ENG, W8 7JB, GB

    Website Support Portal Privacy policy Tutorial FAQ Document
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    Introduction Video

    Description

    Subscriptions & loyalty app for recurring payments, memberships, boxes and abonnements, without code

    Subi is an all-in-one subscription & loyalty app to create subscribe & save plans, membership, loyalty programs and bundles or boxes. Offer recurring physical or digital products, services, and memberships to turn buyers into loyal subscribers with flexible billing, discounts, delivery, and loyalty points & rewards. Includes a self-service portal, widget customization, smart dunning, and analytics to grow and retain subscribers. Build sustainable recurring revenue with the right model.

    Subi is an all-in-one subscription & loyalty app to create subscribe & save plans, membership, loyalty programs and bundles or boxes. Offer recurring physical or digital products, services, and memberships to turn buyers into loyal subscribers with flexible billing, discounts, delivery, and loyalty points & rewards. Includes a self-service portal, widget customization, smart dunning, and analytics to grow and retain subscribers. Build sustainable recurring revenue with the right model. more
    • Quick setup and Auto-adding widget. Embed app to use directly in Shopify admin.
    • Seamless subscriber portal to manage their subscriptions. Skip, pause & cancel.
    • Flexible membership tiers offering multiple perks and member-only benefits
    • Flexible subscription and mystery boxes that elevate AOV and customer experience
    • Loyalty programs with points and rewards that drive repeat customer visits

    Pros

    • Intuitive and easy to navigate, streamlining subscription management
    • User-friendly onboarding and setup process, even for non-tech-savvy users
    • Flexible features like recurring billing, product swaps, and trial periods
    • Customizable widgets that fit perfectly in the Shopify store
    • Seamless subscriber portal for managing subscriptions (skip, pause, cancel)
    • Quick setup and auto-adding widget directly in Shopify admin
    • Extremely responsive and knowledgeable customer service with prompt support
    • Impactful on customer satisfaction and retention

    Cons

    • Export feature requires a request and may take up to 12 hours via email
    • Need to request customer service for faster immediate data exports

    Top Helpful Reviews

    Miriam's Collection

    Nov 27, 2025  on Shopify

    META AD USERS BEWARE! IT WILL MESS UP YOUR SALES! Worst app ever. So so so disappointed with the customer service i received. Cost me lots of sales leading up to black friday as their stupid subscription widget does not allow for a sale price to be shown on the product page, so anyone directed to the product page will not be able to see it's even on sale. Stella from customer service was absolutely useless, she removed the pricing altogether so when customers select a subscription, they cannot see the subscription price.

    MOTO LNKS

    Nov 12, 2025  on Shopify

    Subi is a great tool within Shopify to support recurring payments, offering various payment plans - to your business needs. Our business MOTO LNKS a (motorcycle rental company), uses "Payment Links" heavily to initiate subscriptions with our customers once they have undergone their booking and KYC. There was an issue identified within this feature, whereby Pearl from customer support was quick to respond and resolve. Therefore, if you are on Shopify and want to take subscription style payments. I would 100% recommend Subi. Only downside, which I only found out later, apart from paying monthly to use Subi, Subi also takes an additional clip of each initiated transaction. Now, that added with Shopifys cost and Shopify Payments transaction cost plus, the Subi monthly cost - can add to big dent to your bottom line...

    Absolutely Balanced Weight & Wellness

    Nov 03, 2025  on Shopify

    So far, so good! I'm new to using Subi, but have had nothing but good experiences - in the setting up of subscriptions, adding to my store, and customer service is on point! Thank you to Nilou for helping me get some features set up and organized. I really appreciate your help! This is a feature rich app!

    Tiramaesu

    Oct 16, 2025  on Shopify

    Subi has been a great app for a beginner like myself looking to have a sticker subscription service on my shop! One thing I just wished the free / basic plan had was the ability to create a free shipping rule for recurring billing, which I thought I could just adjust in the Shopify shipping settings portion. Turns out you can't do that, and I was tearing my hair for the past 2-3 weeks doing by myself because my customers kept getting billed for shipping too! I ended up turning to Subi's customer service for help. It wasn't long before I connected with someone (thanks Harry!) who explained how the plans worked and a potential workaround for that. As someone just starting on subscriptions / memberships (and I'm even close to hitting the limit of the free plan), I'm nervous about paying for the Growth tier, but may contemplate upgrading so I could take advantage of the shipping solution but also the widget customization.

    Munchyhub

    Oct 10, 2025  on Shopify

    One of the best companies and customer service I've ever had, hands down. Grace and Pearl are stellar, live chat support, instant solutions to anyting you need. Now, the Subi app is probably one of the best I tested - fully integrated into the Shopify Admin dashboard, and fully compatible with the new Shopify user accounts (users can manage their subscriptions right from Shopify user account page, NOT a separate page hosted elsewhere). Best modern design options too, doesn't feel outdated like most others and the design customisations are easy and intuitive. Best UI/UX I've seen. I'd say definitely far superior to the likes of ReCharge who many think are the biggest. Just try Subi, then we speak. Subi is how any app on the Shopify store should be developed.

    limitlessnutritionshop

    Sep 28, 2025  on Shopify

    Fantastic customer support. Ive just got back from holiday with 1million ideas on how to improve my subscription rates and accidentally changed the code on my shopify website, to the point I broke it and the app wasnt working, its Sunday morning and I didnt really expect a reply. Mason helped me fix my store and got back in a matter of minutes. A* customer service and a very happy customer. I will carry on expanding with this company.

    Gripcom UK VoIP Services

    Sep 15, 2025  on Shopify

    Highly flexible subscription app, easily integrated onto Shopify. Also we received rapid and effective support from Stella over a query.

    Northland Women's Club

    Aug 27, 2025  on Shopify

    If you know what you're doing easy set up - but if you run into issues, the team behind the scene is fantastic at helping coach you through and resolve them. Especially Miles, who has helped me a couple times, and confirmed things I wasn't 100% sure of.

    Home Luxury Scents

    Aug 05, 2025  on Shopify

    English: It's not just a subscription app – it's people who are truly willing to help. I had already been using this app for a subscription, but we wanted to add a new product (with features that weren't originally included). The team went above and beyond, collaborating to the fullest extent, and we were able to achieve what we needed in just a few days. Huge thanks to Harry, Nilou, and a very special one to Rick. Everyone was there for us, and Rick especially during the most critical moments to make this solution happen. I used to like this app – now I love it. If I could, I’d give it 10 stars. Español: No es sólo una app de suscripciones, son personas dispuestas a ayudar. Yo ya venía trabajando con esta app para una suscripción pero queríamos agregar un nuevo producto (con funcionalidades que no contaban). El equipo puso nivel de colaboración al máximo, al punto de poder lograr lo que necesitábamos y en sólo unos días. Agradecimientos a Harry, Nilou y (uno muy especial) para Rick. Todos estuvieron ahí para nosotros y Rick en los momentos más resaltantes para poder lograr esta solución. Antes me gustaba esta App, ahora me encanta. Si pudiera les daría 10 estrellas.

    Hydrolife

    Jul 21, 2025  on Shopify

    The app offers an incredibly user-friendly platform for managing subscription-based products—it’s intuitive, straightforward, and makes the entire process seamless. The customer support is outstanding as well. Pearl, in particular, has been a pleasure to work with; she responds promptly and always ensures everything is handled efficiently. Highly recommended!

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