ShopSplit helps merchants run controlled A/B tests across themes, product and collection templates, cart pages, homepage sections, announcement bars, page elements, and URLs. Set variants, traffic allocation, hypotheses, and schedules in a guided workflow. Compare live storefront previews and track visitors, add-to-cart and checkout rates, orders, revenue, and statistical confidence. Use clear test results to identify winning experiences and make informed CRO decisions.

• Test themes, templates, cart pages, homepage sections, elements, and URLs
• Configure traffic splits, hypotheses, schedules, and test thresholds
• Compare live control and variant previews with storefront performance metrics
• Track visitors, conversions, orders, revenue, and revenue per visitor
• Measure confidence, p-value, statistical power, and chance to beat control