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SegMetrics

Develop by Shopify

$197-$397

/ Month
14 Days Free Trial

Improve the ROI on Your Marketing Funnels

Data integration
Lead source tracking
Kpi monitoring

About SegMetrics

Launched Dec 07, 2021

Categories

Built by Shopify

Address

512 S Mangum St #100, Durham, NC, 27701, US

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Introduction Video

Description

SegMetrics unifies marketing data for precise ad tracking, revenue insights, and performance boosts.

SegMetrics differentiates itself by merging diverse marketing data streams into a single, easy-to-use dashboard. It delivers precise ad attribution, tracks customer journeys, and integrates with over 100 marketing tools. This platform solves the problem of fragmented data, enabling merchants to understand which campaigns truly drive revenue. Its robust analytics, real-time insights, and user-friendly interface help optimize marketing strategies, making it indispensable for modern businesses.

SegMetrics differentiates itself by merging diverse marketing data streams into a single, easy-to-use dashboard. It delivers precise ad attribution, tracks customer journeys, and integrates with over 100 marketing tools. This platform solves the problem of fragmented data, enabling merchants to understand which campaigns truly drive revenue. Its robust analytics, real-time insights, and user-friendly interface help optimize marketing strategies, making it indispensable for modern businesses. more
  • Ad Attribution: Precisely track ad performance and revenue impact.
  • Full Customer Journey: Monitor the buyer's path from lead to sale.
  • Unified Reporting: Combine 100+ tools for clear, actionable marketing insights.

Pros

  • Improves ROI on marketing funnels
  • Deciphers data to offer clear insights
  • Provides clarity on lead sources and actions
  • Combines data from multiple sources like CRM and merchant accounts
  • Increases accuracy in revenue and lead reporting
  • Automatically merges data among various marketing tools
  • Built with marketers in mind, ensuring relevant features
  • Helps in tracking essential KPIs effectively

Cons

  • Might have a learning curve for new users
  • Dependence on integration with multiple tools could lead to complexity
  • Potential for data discrepancies if not properly set up
  • Premium pricing could be a barrier for small businesses or startups

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