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Reaktion: Tracking & Analytics logo

Reaktion: Tracking & Analytics

Develop by Reaktion ApS

$75-$499

/ Month
10 Days Free Trial

One-click server-side tracking for Google Ads and Facebook Ads

Easy setup
Server-side tracking
Performance analytics
Channel overview

About Reaktion: Tracking & Analytics

Launched Sep 27, 2021

Categories

Built by Reaktion ApS

Address

Toldbodgade 51 B 3, København K, 1253, DK

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$9-$99 / Month
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All-in-1 Order Tracker with a Branded Order Tracking Page

Introduction Video

Description

Get accurate tracking of your marketing performance and increase profits with actionable insights.

Tracking and analytics platform for Shopify. Reaktion delivers marketing server-side tracking for Google Ads, Meta Ads, and Klaviyo. Get real-time dashboards, customize reports for all your company and agency stakeholders, and set up custom reporting. Centralize all your Shopify and marketing data with our 1-click setup analytics platform. Start optimizing campaigns in minutes and say goodbye to hours on manual ecommerce and performance marketing reporting.

Tracking and analytics platform for Shopify. Reaktion delivers marketing server-side tracking for Google Ads, Meta Ads, and Klaviyo. Get real-time dashboards, customize reports for all your company and agency stakeholders, and set up custom reporting. Centralize all your Shopify and marketing data with our 1-click setup analytics platform. Start optimizing campaigns in minutes and say goodbye to hours on manual ecommerce and performance marketing reporting. more
  • Accurate server-side tracking for your marketing channels.
  • Real-time dashboards with Shopify, marketing, financial, and Klaviyo insights.
  • Analytics of your ecommerce marketing metrics, products , and CLV/LTV.
  • Enrich your product feeds with custom labels to improve Google Shopping ads.
  • Easy installation. No coding skills or developers required.

Pros

  • Easy setup with no coding skills required, making it accessible for all users
  • Unique server-side tracking increases the accuracy of sales tracking
  • Provides a clear overview of the performance of Google Ads and Facebook Ads, helping in better decision-making
  • Ability to track returns, new customers, and overall profit from campaigns
  • Integrates multiple platforms including e-commerce data, Google Ads, Meta Ads, Klaviyo, GA4, TikTok, and SnapChat into a single platform

Cons

  • Potential complexity in managing data from multiple platforms for some users
  • Dependency on the app for data accuracy might be a concern for users preferring manual data handling

Top Helpful Reviews

Biosa DK

Sep 02, 2025  on Shopify

Reaktion is such a fantastic tool! It gives us unique insights into our digital campaigns across different media platforms, and the dashboard makes it super easy to get a clear overview of all the data. The app is really intuitive, and we love how smooth it runs. We can definitely recommend Reaktion!

Gladkokken

Aug 28, 2025  on Shopify

Genial app til både tracking og især dashboards. Man får et dejligt overblik over om man tjener penge eller ej. Kan klart anbefales!

Cornhole.dk

Aug 27, 2025  on Shopify

Reaktion helps us solve one of the biggest challenges in marketing: knowing exactly what’s working and what’s not. Before using Reaktion, we didn’t have a clear overview of which campaigns were actually driving results. That meant we were wasting ad spend on underperforming channels and guessing our way through optimizations. With Reaktion, we get real insights into performance across platforms, so we can cut the waste and double down where it counts. That’s saved us money, boosted our ROI, and given us way more confidence in our marketing decisions.

caspersobczyk.dk

Jul 02, 2025  on Shopify

Great tool! It gives you better tracking than a "standard" setup, but most important for us - it has great dashboards and a nice overview based on all data you have. It makes it easier to analyze and take good choices!

TJÅKKO

Jun 12, 2025  on Shopify

As a startup the $75 fee looks expensive and scary. But the support you get on setting everything up, and to learn and understand the ad results so much better makes this a NO-BRAINER to get! Not only does it allow me to get a daily overview of all my ad sources, it also enables me to list the actual conversion metrics back into the adsmanagers. It's a game changer to actually see how the performance is and be able to take action directly in meta. Don't hesitate to reach out to them, I've gotten excellent help that aids my revenue and profits!

Drago

Apr 16, 2025  on Shopify

Reaktion is a great tool that quickly highlights the flaws in META’s own pixel. We’ve received great support as well as enjoyed much of the service function of REAKTION itself!

nl.pleafs.com

Apr 15, 2025  on Shopify

Reaction Software has been a solid tool for tracking ad pixels across Meta and Google. Integration is smooth, data is accurate, and their support team is quick to help. Makes campaign tracking way more efficient.

Spirit Jersey®

Feb 11, 2025  on Shopify

Honestly great analytics system. They've done a really great job. However, I cant give 5 stars It loses 1 star because there is no way to export reports And 1 star due to the lack of custom automated email reports We'll update our rating as these get added.

NorthernLegacy

Apr 18, 2024  on Shopify

Virker super godt, og har hjulpet rigtig meget på vores tracking og beslutningstagning på digital markedsføring, email og meget andet!

Peléton

Feb 26, 2024  on Shopify

Reaktion is a game-changer for our ad campaigns on Google and Facebook. The setup is straightforward, no coding needed, and it gives us a clear view of what's really driving our sales. We've seen a noticeable increase in tracked sales, which has directly boosted our profits. It's a must-have for any marketer looking to get real insights into their ad performance and improve their bottom line. Highly recommended!

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