QTA Quiz: Segment & Recommend

Develop by Shopify

$7-$20

/ Month

Free plan available

Product recommendation, knowledge test, survey, social proof

Quick setup

Product recommendations

Knowledge quizzes

Embedded surveys

Tailored responses

Storefront quizzes

Blog post quizzes

About QTA Quiz: Segment & Recommend

Launched Nov 18, 2020

Built by Shopify

Address

151 O’Connor St, Ottawa, ON, ON, CA

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Quiz customers on preferences -> Recommend products and segment/tag customers for email marketing

Reliable quizzes for Shopify. QuizToAction powers your customer product recommendations and marketing. Use a quiz to differentiate and target your customers by preference, interest, and need. Use conditional logic in your quiz to personalize messaging, assign customer tags, and show product recommendations. Create your customer segments based on customer tags for relevant email marketing campaigns. Onboard your customers into a higher-converting, personalized experience with a QuizToAction quiz.

Easy to use; Supports Online Store 2.0 (and legacy themes)
Drive repeat customers; personalize marketing to be relevant to your customers
Conditional logic to personalize your product recommendations, messaging, tags
Grow your email list; target your marketing with segments based on customer tags
Publish to any page (home, blog posts, custom pages, etc...)

Pros

Automates sales funnel to enhance customer conversion
Enables publishing quizzes on storefronts and blog posts, integrating smoothly with web content
Offers product recommendations based on customer responses, personalizing customer experience
Improves credibility through demonstrating authoritative product and knowledge recommendations via quizzes
Enhances customer relationships by addressing their concerns quickly and affordably
Educates customers on product value, potentially boosting sales
Supports embedding quizzes into websites and blogs, increasing engagement
Provides a fast setup with little configuration, making it user-friendly

Cons

Might require customization for specific branding needs, potentially increasing setup time
Effectiveness of quizzes is highly dependent on the quality of the questions and relevance to the audience
Limited reviews available, which could make it difficult to assess common issues users might face
May require continuous updates to quizzes to maintain engagement and relevance

Top Helpful Reviews

Jessica and the Moon

Jul 12, 2025 on Shopify

Simple to set up and use, this is the best (maybe the only, that actually works) quiz app for Shopify that enables you to make Buzzfeed style quizzes and embed them in your store. Pricing is reasonable. You can set up for free and upgrade when your business expands. Definitely recommend.

Mighty Wallet

Nov 07, 2024 on Shopify

I've heard some podcasts about other brands using quizes on ecom sites to great effect but had no idea how to do it then I found this App and it's Great! Such a perfect way to guide my customers through their journey than to have a simple and elegant solution like QTA. The customer response has been great and the team is incredibly quick at resolving any questions and issues you have during installation. I can only imagine that every seller on Shopify is going to be using this once the discover the value.

TKC Turning Point

Nov 03, 2024 on Shopify

The BEST customer nurturing solution out there. Super easy to implement and allowed us to quickly integrate this into our customer marketing efforts. The team at Quiz to Action are super responsive and knock out any special requests you have. Highly Recommend!

Reflective Tarot

Nov 02, 2024 on Shopify

I was on the hunt for a quiz app that could create engaging Buzzfeed-style quizzes, not just product recommendations, and QTA Quiz was the only app that fit the bill. From the start, the setup was seamless thanks to Jed, who was incredibly responsive and supportive. He answered all my questions quickly and even went above and beyond to add two features I requested—the ability to include images on the results page and a custom-styled CTA link button. With his guidance, I was able to launch my quiz effortlessly. If you’re looking for a flexible quiz app with outstanding support, QTA Quiz is the one to go with!

Norse Performance

Jun 20, 2024 on Shopify

Great options to customize the quiz to my needs. We made a great lead-magnet wih 4 questions and customized feedback and sign up to our newsletter.

Ziggy Soaps

Dec 19, 2023 on Shopify

You'll not just love the app, you'll also love the team behind it. They are super helpful in helping turn the quiz section into exactly what you had in mind. Below are just a few things they helped me with. - Asked for and received custom styling to match the colors of your Shop theme. - Received additional, proactive styling on buttons and animations to match your Shop theme for a consistent look and feel. - Received support through a collaborator request to ensure the desired theming around the quiz. Love the team and highly recommend the app

Aunt Hill

Aug 17, 2023 on Shopify

This app and the people behind it are extremely amazing! I asked for and received: 1. Custom score value for answers, delivered within two weeks. 2. Feature to sell quizzes as products in my shop, which is up and running beautifully. The app is simple to use and looks lovely for the end user. With the custom score value I am able to produce quizzes that can give scaled results (e.g., user is assigned a level of competence/suggested one product over another, etc.), personality tests, as a learning tool, etc. If you have any doubt, install the free version, then upgrade to the plan that has the features you need. And you can request features :) Thumbs up!!!

PureForm Pet Health Supplements

May 31, 2023 on Shopify

The developers are FANTASTIC to work with, customizing the quiz code to meet my specific needs in less than 2 weeks AND helping me set it up on the back end. I highly recommend downloading this app, even if it doesn't look like it will do what you want, and reaching out to the team to add the features for you - so we can all benefit!

The Protein Nation

Oct 24, 2022 on Shopify

訪問者にブランドを理解してもらえるようなクイズを作れて、ブランディングに役立っていると感じています。メルマガ登録のボタンの言語が英語のみだったので、日本語に出来ないか相談した所、迅速に対応してくれ、カスタマイズして日本語化出来るようにしてくれました。メチャクチャ助かりました！ I made questions so visitors can understand my brand, so it helps branding too. Email subscription button was in English only, so I asked if they can make a change. They made the adjustment quickly and now I can change the button to Japanese. Super helpful!

Olives & Applesauce

Aug 27, 2021 on Shopify

The app integrated seamlessly with my website and was simple to set up and update as needed, all without slowing down my website. Even better- customers seem to love it! I was able to get my most challenging customer pain point solved (“which product is better for me”) in a way that guides customers through the funnel and allows them quick and easy access of the collection or product page. The developer has always been quick to respond to any questions and truly cares about his app! He even went as far as adding new content based on a request I made.