Built for Shopify merchants of all sizes, PromoLab starts with crystal-clear insights into: how much each promotion eats into your profits, which customers snag too many discounts and benchmarks you against similar stores. PromoLabs also gives you recommended actions to maximize profit and helps you understand the ROI of changing your discounting strategy and tracks how ongoing discounts are performing.

• Margin erosion and discount penetration for each campaign and customer segment
• What-if analysis: Test different scenarios to see the impact on your margins.
• Benchmarking: Compare your performance against similar store
• Actions: data-driven suggestions to improve targeting and maximize profits
• ROI optimizer: Predict how much more you could earn with smarter discounting.