Nabu for Facebook Pixel App Review: Features & Performance

Name: Meta &amp; Facebook Pixels by Nabu
Brand: Shopify
SKU: shopify-nabu-for-facebook-pixel-app-by-shopify
Rating: 4.9 (85 reviews)

Customer reviews: Meta & Facebook Pixels by Nabu

Develop by Shopify

Nabu for Facebook Pixel helps Shopify merchants optimize Facebook ad tracking and analytics. This review covers its features, performance, and real user experiences to help you decide if it’s the right tool for your store.

Reviews (85)

Overall rating

4.9

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What Merchants Think

The "Meta / Facebook Pixel by Nabu" app is generally well-received by merchants for its ease of use and effectiveness in solving complex Facebook Pixel issues. Many users highlight the app's seamless setup process and commend its ability to integrate effortlessly. Additionally, the support team, particularly members like Ashwitha and Neha, is frequently praised for their professionalism and responsiveness, making the user experience smooth and straightforward.

Key Strengths

Easy and seamless setup for the Facebook Pixel.
Effective problem-solving for tracking issues.
Responsive and helpful support team.
Free features for up to 1,000 products with unlimited variants.
Bypasses iOS 14+ restrictions successfully.

Common Concerns

Some merchants reported unfriendly or unhelpful support experiences.
A few users encountered technical issues initially.
Complexity in understanding instructions for non-technical users.

Final Thoughts

Overall, "Meta / Facebook Pixel by Nabu" performs exceptionally well in simplifying Facebook Pixel integration and troubleshooting. Despite some reports of sporadic support issues, the app is highly recommended for its efficiency and excellent customer service, especially for those less familiar with technical setups.

Sprecher

Oct 14, 2025 on Shopify

The Nabu FB Pixel app violates Shopify’s privacy and data access policies because it automatically publishes every Facebook Page linked to any connected personal Facebook account without allowing users to choose which pages to display. This overreaches beyond what’s necessary for the app’s function, breaching Shopify’s requirements for data minimization, merchant control, and transparency. By exposing all connected pages, including personal or unrelated business ones, it intentionally publishes private data, violates Facebook’s own platform terms, and breaches privacy laws such as GDPR and CCPA, which require explicit consent, clear disclosure, and user control over shared information. Because you can't control this information and Nabu won't change it, this app should be removed from the Shopify store.

My Store

Nov 11, 2024 on Shopify

verry bad support team and manager its verry unfriendly with unprofesional attitudine . they also broke our GOOGLE MERCHANT ACCOUNT AND CANNOT FIX IT BACK. NOT RECOMAND IT NEVER

CrocoDrilu

Oct 14, 2024 on Shopify

verry unfriendly support neha , without unknowedge , wich is not amable for helping you , fixing ur issues , and he reply you with articles links . be carefull if you not wanna lose time more.