Show different prices to different shoppers so you can sell more and support revenue. Use different prices by location (country or region), by customer (how much they've spent or how often they buy), by low stock to clear inventory, by device (e.g. mobile), or by time (weekend sales, day vs night). You set the rules; prices update on your store and at checkout. Reach more markets, reward loyal customers, move excess stock, and run time-based promotions all inside your Shopify store and checkout.

• Location based rule – Show different prices by country or region (e.g. state).
• Customer preference based rule –Set prices by tags, total spent, or order count.
• Device-based rule – Show different prices for iOS and Android. Run mobile deals.
• Inventory rule – Automatically apply prices when stock is below a threshold.
• Time rule – Set different prices for weekend or day/night using your time span.