Gen.video management tool

Develop by Shopify

Free plan available

Full-funnel influencer management for all your campaign needs

End-to-end management

Performance tracking

Sales data reports

Content syndication

Downloadable reports

Media content management

About Gen.video management tool

Launched Oct 18, 2022

Built by Shopify

Address

SOUTH SAN FRANCISCO, CA, US

Website Support Portal Privacy policy Tutorial FAQ Document

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Description

Easily track your sales within your influencer marketing campaigns. See which products are selling.

gen.video is an influencer social commerce platform that works together with brands to generate, syndicate, track and measure content performance across social media and the digital shelf. Our platform offers end-to-end campaign management and helps brands collaborate better across their organization when creating a campaign.

Reports to show sales data across distribution channels.
Downloadable reports to slice and dice sales data.
Organize, edit, and transfer rich media content across the entire organization.

Pros

End-to-end campaign management supports comprehensive workflow
Generates, syndicates, tracks, and measures content performance across social media and digital platforms
Enhances collaboration within brands for campaign creation
Reports show sales data across distribution channels for better decision making
Downloadable reports allow detailed analysis of sales data
Facilitates organization, editing, and transfer of rich media content across the entire organization

Cons

May have a learning curve for new users unfamiliar with influencer marketing tools
Requires continuous updates to stay effective with changing social media algorithms
Potential dependency on accurate data tracking for effective performance measurement
Integration with existing tools and platforms might be challenging
User interface may be overwhelming for smaller teams or individual users
Reliance on the app could reduce direct engagement with influencers