Ezzeefy shows each shopper the products they're most likely to buy: frequently bought together, recently viewed, back in stock and personalized recommendation rows that match your theme. Every recommendation runs against a holdout group, so you see the extra revenue it really added. Use the same customer segments in email, SMS and popups. Email requires a verified sending domain; SMS requires an approved sender. B2B tools require Shopify Plus.

• Understand customers with purchase history, lifetime value and churn insights
• Create email and SMS campaigns with audience segments and automated journeys
• Personalize storefront content and recommendations, then compare A/B results
• Build signup forms and popups with audience targeting and conversion reporting
• Manage discounts, bundles, cart rules, delivery, payments and order routing